If you’re a creative of any type, experiencing “blank page” syndrome is both a common and terrifying experience.
That’s because it can be hard to create without any guidelines.
And oftentimes, those guidelines and direction will come from the team that you are working with. In marketing, your goal is to provide an end product – and whether that’s a landing page, newsletter, e-book, or website redesign – having solid communication and guidelines in place will ensure that the product is delivered on time and congruent to your brand.
Keeping this process moving along smoothly is certainly a challenge, but one that can be mastered if you follow a strategy.…Continue Reading