Hi there! It’s good to be back in Brisbane after a few days down in Sydney attending the Adtech conference this week. We went down excited by the prospect of Adam facilitating a session on email marketing discussing acquisition, retention and marketing strategies. No doubt he’ll fill you in on a bit more detail when [...]
Gestalt Theory is the idea that when we look at something, the whole exceeds the sum of its individual parts. This is the challenge for designers: how to blend colour, photography, text and logos in a way that looks good, conveys meaning and triggers a response. Luckily, there are a few design principles that can [...]
Everywhere you look at the moment people are talking about usability – making tasks easier for your users and/or clients. Whether people contact you by phone, internet or visit you directly, they want to do things in the easiest and fastest way possible. Keeping this in mind, I am still reeling from an experience that [...]
Online advertising is being hailed by many as the best way to promote your company, but beware — there are some nasty traps to avoid. Here’s 6 tactics to avoid wasting your hard earned cash. Use reputable web designers The difference between web design companies is enormous — the industry is still unregulated & you’ll [...]
A lot of our clients ask us about Twitter – the “microblogging” sensation that’s about to be the next big thing. This article will attempt to break it down… First thing first, What is Twitter? Basically, Twitter is like Facebook status updates, or a microblog, where you can post your activity, your whereabouts or your [...]
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