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Archive for May 2009

Posted by Sarah Hyne on 30.05.2009

Weekly round-up

Web design industry jargon glossary and resources — Smashing Magazine
20 Facebook tips you might not know — Hongkiat
AudioBoo is new talk of the net — The Guardian
11 striking findings from an eye tracking study — Problogger
Using Google Earth to visualise the toll of war — Google Lat Long Blog
50 excellent circular logos — Web Designer [...]

Posted by Adam Franklin on 26.05.2009

Work from anywhere using Web 2.0

One of the beauties of being alive in the Information Age is the way technology can transform the way we do business & live our lives.
As companies embracing Web 2.0 technology can prove, it is incredibly easy to empower staff with the freedom to work from anywhere – and be more productive!  We’ve been testing it & getting great [...]

Posted on 26.05.2009 at 10:40 am. See other posts by Adam Franklin   View Comments  
Business, Innovation, Web 2.0, technology.
Posted by Toby Jenkins on 25.05.2009

Setting up a CRM: 2 key areas to define in the sales process of a service-based web design business

Communication is the key with so many aspects of business. Setting up a Customer Relationship Management (CRM) tool and sales process is no different.
The steps and cut off points in your sales process need to be clearly defined for 4 reasons:

so that your staff can understand what is required
to [...]

Posted by Sarah Hyne on 23.05.2009

Weekly round-up

How to improve your branding with your content — Smashing Magazine
Optimising conversion rates – it’s all about usability — Smashing Magazine
Non-profit website design: examples and best practices — Smashing Magazine
Complete beginners guide to information architecture — UX Booth
Visual hierarchy in web design — Theme Forest
Twitter surges past Digg, LinkedIn and NYtimes.com with 32 million global [...]

Posted on 23.05.2009 at 10:15 am. See other posts by Sarah Hyne   View Comments  
Design, Digital strategy, Email Marketing, Fun, Innovation, facebook, google.
Posted by Toby Jenkins on 22.05.2009

CRM implementation: 5 key questions to ask your staff to help you customise reports

Even starting this article, I see a distinct theme coming through all of my suggestions concerning CRM.
Definition.
Without understanding your desired outcome, no technology will ever deliver the information you need to run your business.
Once you have your sales process defined, then you need to find out what information you want to report on. This might [...]

Posted on 22.05.2009 at 3:21 pm. See other posts by Toby Jenkins   View Comments  
Customer Relationship Management (CRM), Digital strategy.
Posted by Adam Franklin on 21.05.2009

If Architects Had to Work Like Web Designers

I recently discovered this amusing letter on a few forums, blogs and websites. The original author is unknown.
Dear Mr Architect,
Please design and build me a house. I am not quite sure of what I need, so you should use your discretion. My house should have somewhere between two and forty-five bedrooms. Just make sure the [...]

Posted on 21.05.2009 at 4:45 pm. See other posts by Adam Franklin   View Comments  
Digital strategy, Fun, web design.
Posted by Toby Jenkins on 19.05.2009

CRM – Sold the dream, lived with the agony, but here comes the light

The true story of implementing an Enterprise Resource Planning and Customer Relationship Management tool in a web design business and 7 steps to reduce the agony.
“It can do anything!”
“What was your question? Oh yep – definitely can do that, no problem.”
“I’ve been through your list – all achievable. Have I shown you [...]

Posted on 19.05.2009 at 4:01 pm. See other posts by Toby Jenkins   View Comments  
Customer Relationship Management (CRM), Enterprise Resource Planning (ERP).
Posted by Adam Franklin on 12.05.2009

Kicking business goals with Google Maps

A free company listing on Google Maps can be a great way to fast track your business to the first page of Google.

Just as you used to let your fingers do the walking with Yellow Pages in the years B.G. (before Google), most people these days go directly to the ubiquitous search bar & type [...]

Posted on 12.05.2009 at 3:03 pm. See other posts by Adam Franklin   View Comments  
Digital strategy, SEO, Trends, google.