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Archive for October 2009

Posted by Sarah Hyne on 31.10.2009

Weekly round-up

Finding focus while trying to work — Konigi
Google voice with your existing number — Google Voice Blog
10 UX blogs you should be reading — UX Booth
Google takes on iTunes with music search — Times Online
The 10 best educational websites — Times Online
Usability experts are from Mars, graphic designers are from Venus — A List Apart
Wireframing [...]

Posted on 31.10.2009 at 10:38 am. See other posts by Sarah Hyne   View Comments  
Design, Inspiring, Trends, technology.
Posted by Adam Franklin on 30.10.2009

EMSA Sneak Peek – Adam Franklin

Adam Franklin will be presenting “Creating Emails For Maximum Results” at EMSA – Email Marketing Summit Australia.
Here he gives you a sneak peek into what you can expect!

TICKET INFORMATION
EMSA – Email Marketing Summit Australia
Wed Nov 12th, Harbour’s Edge, Darling Harbour, Sydney
Tickets $149

Posted on 30.10.2009 at 1:02 pm. See other posts by Adam Franklin   View Comments  
Email Marketing.
Posted by Sarah Hyne on 29.10.2009

Expert Interview – Angela Brown – Quality Assurance

Hello Angela. Can you please tell us a little about your background?
I have a Bachelor of Business (Marketing) from QUT and have worked predominately in Sales, Customer Service and Administration across several industries.
 
Can you give us a quick rundown on what exactly Quality Assurance is?
The ultimate goal of quality assurance is customer satisfaction.
ISO 9001:2008 is [...]

Posted on 29.10.2009 at 5:21 pm. See other posts by Sarah Hyne   View Comments  
Business.
Posted by Sarah McVeigh on 27.10.2009

Fishing for backlinks – Tips from SEO Secrets

I’ve just finished reading SEO Secrets by Glenn Murray. As a copywriter, Glenn manages to make even the clunkiest aspects of SEO accessible to the layperson.
What was most striking in reading the book was that much of optimising your blog or website is naturally intuitive. Most SEO is more related to time and effort than [...]

Posted on 27.10.2009 at 10:30 am. See other posts by Sarah McVeigh   View Comments  
Digital strategy, Marketing, SEM, SEO, Search Engine Marketing, social media.
Posted by Sam Sargent on 26.10.2009

Expert Interview – Andrew McFarlane – Digital Strategy

Our quarterly theme at the moment is “Expertise” so to tick of one of my goals for the quarter I sat down with Andrew McFarlane, our Digital Strategist, to learn a bit about his job and his area of expertise.
First of all, what does ‘digital strategy’ mean?
It’s a very loose term that gets thrown [...]

Posted on 26.10.2009 at 8:12 am. See other posts by Sam Sargent   View Comments  
Digital strategy, HR, Marketing, Trends.
Posted by Sarah Hyne on 24.10.2009

Weekly round-up

Apple bucks recession trend with record sales and profits — The Guardian
Speaking of Apple, check out their new Magic Mouse — Apple.com
Fix it — Even if it ain’t broke — Fast Company
Focusing interaction design with design strategy — UX Booth
A place to ask questions about the user experience disciplines — UX Exchange
Bing, Google integrate Twitter [...]

Posted on 24.10.2009 at 9:29 am. See other posts by Sarah Hyne   View Comments  
Advertising, Design, Digital strategy, Fun, Innovation, Inspiring, Trends, technology.
Posted by Sam Sargent on 22.10.2009

Microsoft presents some Email Marketing challenges!

If designing & developing great email marketing templates wasn’t already enough of a challenge, (one we take pride in here at Bluewire Media), Microsoft has decided to use Word to render HTML in the latest version of Outlook 2010.
This means for the next 5 years your email designs will need tables for layout, have no [...]

Posted on 22.10.2009 at 10:55 am. See other posts by Sam Sargent   View Comments  
Design, Email Marketing, Trends, Web Standards, twitter.
Posted by Toby Jenkins on 22.10.2009

Expert Interview – Sam Sargent – Why use a Content Management System (CMS)?, ModX vs Joomla, common problems, how to stay on top of CMS development, more info.

 
I sat down with Sam Sargent, one of our web site programmers and Help desk manager to talk shop about Content Management Systems.
 
1. What is the purpose of a Content Management System (CMS)?
To allow a non-technical person to update their website.
 
2. Therefore, what is the most important aspect of programming a CMS?
The most important aspect [...]

Posted on 22.10.2009 at 9:53 am. See other posts by Toby Jenkins   View Comments  
Trends, Uncategorized, Usability, technology.
Posted by Sarah Hyne on 17.10.2009

Weekly round-up

15 common mistakes in e-commerce design and how to avoid them — Smashing Magazine
Usability testing demystefied — A List Apart
Performance comparison of major web browsers — Six Revisions
How to understand your users with personas — Carsonified
Design as a differentiator — Brand Freeze
Google Wave 101 — Life Hacker
Meeting with the Bobs? Gmail will now make sure [...]

Posted on 17.10.2009 at 9:27 am. See other posts by Sarah Hyne   View Comments  
Design, Digital strategy, Fun, Innovation, Inspiring, Trends, google, social media, technology.
Posted by Charlie Carter on 13.10.2009

Connecting with Customers in the Social Web

I recently came across a terrific example of social media usage in business from a Slideshare presentation by Jonathan Crossfield of the Australian web hosting and domain company, NetRegistry.
One case study particularly stood out which involved an interaction @NetRegistry had had with a fellow Twitter user.

How would you rate this example as a first impression [...]