Comments on: Copywriting for the web – Menu Please! http://www.bluewiremedia.com.au/blog/2010/03/copywriting-for-the-web-menu-please/ Everything web strategy Wed, 08 Feb 2012 07:18:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: the wordmistress http://www.bluewiremedia.com.au/blog/2010/03/copywriting-for-the-web-menu-please/comment-page-1/#comment-2130 the wordmistress Fri, 09 Apr 2010 05:04:25 +0000 http://www.bluewiremedia.com.au/blog/?p=3527#comment-2130 So right! But wow, what an instant gratification society we've become! The only way to keep up is to ... well ... KEEP UP! So right! But wow, what an instant gratification society we've become! The only way to keep up is to … well … KEEP UP!

]]> By: Anonymous http://www.bluewiremedia.com.au/blog/2010/03/copywriting-for-the-web-menu-please/comment-page-1/#comment-2786 Anonymous Thu, 08 Apr 2010 23:59:00 +0000 http://www.bluewiremedia.com.au/blog/?p=3527#comment-2786 Gina, thanks for your feedback! I knew we didn't read all the words on a page, but the stats I came across when writing the blog post really reinforced just how important signposting is. It can be quite a task to get a message across when you've got about 4.4 seconds per 100 words! Gina, thanks for your feedback!

I knew we didn’t read all the words on a page, but the stats I came across when writing the blog post really reinforced just how important signposting is.

It can be quite a task to get a message across when you’ve got about 4.4 seconds per 100 words!

]]> By: the wordmistress http://www.bluewiremedia.com.au/blog/2010/03/copywriting-for-the-web-menu-please/comment-page-1/#comment-2126 the wordmistress Wed, 31 Mar 2010 11:56:56 +0000 http://www.bluewiremedia.com.au/blog/?p=3527#comment-2126 Sarah, you've hit the nail on the head. Sometimes it can be more challenging to write shorter copy to deliver a more succinct message and this is precisely where outsourcing to a copywriter can provide a massive bang-for-buck return. The signposting concept is well done because navigating a website is all about being told where to go. Great article! Sarah, you've hit the nail on the head. Sometimes it can be more challenging to write shorter copy to deliver a more succinct message and this is precisely where outsourcing to a copywriter can provide a massive bang-for-buck return. The signposting concept is well done because navigating a website is all about being told where to go. Great article!

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