Archive for April 2010

Dropbox startup lessons learned — SwissMiss Mobile web design: is it worth it? — Six Revisions Root domains, subdomains vs. subfolders and the microsite debate — SEOmoz Classification schemes (and when to use them) — UX Booth 10 new UX books to look out for in 2010 — UX Booth Wireframes as a thinking device [...]

Here’s the deal: We love blogging and are constantly being inspired by the multitude of talent in the blogosphere. Here we’re sharing some of our favourites. Thing is, we’re always on the lookout for a new read. That’s where you come in. All you need to do is comment us with your blog’s URL and you’ll [...]

Scott Thomas was lead designer in Obama’s 2008 successful presidential campaign. It was the first time that branding, design and social media played a pivotal role in the campaign, and here he discusses how his team managed the epic task of rolling out designs for logos, print graphics, email templates, the website interface… the list [...]

“Apple said Monday that it sold more than 300,000 iPads on the day of its launch, ushering in a new era of people buying things to find out what they are.” – Seth Meyer for Weekend Update on SNL. (via Konigi) The iPad is a toy — Konigi Facebook introduces community pages — TechCrunch Facebook [...]

Adam’s post, Purple Cow in Cairns, on the Hotel Cairns was right on the money. A free car to use? A free room for the night if you spend over $100? Who wouldn’t tell a friend? After telling me how the presentation had gone, he said “Hey Tobes, guess what?!”… I’ve just finished reading Seth Godin‘s [...]

This is a guest blog post by social media lawyer Malcolm Burrows: Twitter, Myspace, Youtube and Facebook (Social Networking Sites (SNS)) have become household names in the new millenium. Whether you like it or not, staff in your organisation are using them. What is a Social Media Policy? A Social Media Policy (SMP) is a [...]

Seth Godin’s notion of a purple cow is “something that catches your attention & is so good you remark about it to friends.”  By definition, this means it is ‘remarkable’. Just like seeing a purple cow on the side of a highway. On my trip up to Cairns last week to give a social media [...]

My grandfather once criticised me for saying it was a REALLY hot day… “You’re really good at pointing out the blindingly obvious.” Zap. OK, so maybe on that occasion my comment wasn’t necessary, but I’m going to take a punt and risk the “blindingly obvious” again… The first priority of your web strategy has to [...]

9 ways to improve the SEO of every website you design — Six Revisions Viral Cameron: forget health, kill a kitten — Sydney Morning Herald How to build engaging one-of-a-kind Facebook fan pages — TechCrunch Charts of the week: Here’s how much a unique visitor is worth — Business Insider It’s not about web traffic [...]

This article I read in Fast Company left me astonished by how much attention Apple pays to every microscopic detail of their marketing campaigns. Have you ever wondered why all Apple product mockups show the time at just after 9.40? Neither had I (nor had I even picked up on this peculiarity). But indeed, the [...]