Archive for May 2011

The latest event by Girls Learning About Money Richard Flint, he of the Hawaiian shirt, straight-talk and multiple PhDs, gave the keynote address at Thursday’s GLAM event. Richard travels the world to speak at over 200 events each year on matters of behaviour, motivation, success and money. Resilience is his second favourite word (love is [...]

Shanon here in the Bluewire Media office is a smart dresser. On the weekend, he bought a pair of jeans from a popular chain store. The sales assistant handed Shanon his jeans, and then encouraged him to “Like” them on Facebook. Just a click on their page, a symbol of support for their business, and [...]

Could you imagine your life without broadband internet? It would certainly make our job here at Bluewire Media a lot different! Today Prime Mister Julia Gillard was in Armidale to switch on the first mainland Australia site of the Nation Broadband Network (NBN). The government is spending $43billion over the next 8 years so we [...]

You may have read some of our other posts on customer service. Or, you may simply be looking for ideas to set yourself apart from everyone else. Here is a recent experience I had with an industry who aren’t usually known for stepping outside the box when it comes to customer service… We all know [...]

THE MARKETING GENIUS OF GUEST BLOGGING Besides the fact that Steph Bowe is seventeen years old and her first book was published when she was sixteen (I think I was selling ice-cream) she has also appeared at prestigious writers’ festivals and contributed pieces to The Age (I got to wear a pink hat.) And she [...]

Marketing in The Age of Google (by Vanessa Fox) is an insightful book about search, how it’s impacted the web and our lives, and how to make the most of it for business. Vanessa goes into detail about the specifics of search engine optimisation and how search engines can be used for business planning, research [...]

A big thanks to @Angus_Russell who knows I’ve been struggling to find emails in Gmail — especially the emails I send internally with my two daily priorities.  I can never find them when I need them… frustrating. You’d think searching in Gmail would be easy since that is what Google ‘does’. But for some reason I [...]

Put down that cocktail! Your file is ready! I’ve been wrestling with this issue for a little while – trying to convert .mts files from Adam and Toby’s camera into .mp4 files so I can edit them. I bought software that didn’t work, I had the files chopped in half by some other free software….I [...]

You’ve got a small business perhaps. Or maybe it’s a big business. Maybe it’s somewhere in between. And you get that by blogging you’ll be updating your website with keyword-rich content and it’ll help your performance when it comes to search engine ranking. But ultimately, if you’re going to spend all this time tap-tapping, you [...]

THE RISE AND RISE In the first week of January 2011, the Facebook page of the Queensland Police Service was ‘liked’ by 6400 people. By the second week of January, with flood waters threatening, that number had risen to more than 160 000. On top of this, Twitter followers of the QPS increased ten-fold during [...]