Archive for June 2011

You’ve probably seen these Google +1 buttons around the place. While I knew Google might be onto something, it hadn’t really clicked for me until until now. Today I got an invite and signed up to the new Google + Project. It’s basically Google’s answer to Facebook. Seeing the below in my profile screen inside [...]

Do you ever find differences in your workshops with clients? I mean major differences? Sure you have different people in the room, but your process and questions are the same right? In the last 2 months, we’ve had 2 web strategy workshops with 2 different clients – one has gone really smoothly, the other not [...]

Case study It’s a bit of a Monday night ritual for me – a glass of wine, Twitter and the ABC show Q&A hosted by Tony Jones. The show is “live and interactive” and that means Twitter is alive with comments and questions, with viewers using the hashtag #qanda while the show is on. The [...]

Queensland Reds superstar Quade Cooper tweets up to 6 minutes before kick-off and the coach encourages it! Rugby fans can follow the Reds on Twitter and are even likely to get a personal reply  if they tweet their favourite player. Coach Ewen McKenzie is a self-confessed ‘binge twitterer’ and constantly uses the real-time tool to [...]

After my post last week on our experience with the different accounting systems (MYOB vs Netsuite vs Saasu), I wanted to follow up with more detail about working with Saasu (or @Saasu). I must admit I was a little nervous when I rang Saasu. The website looked good, the accounting feature list definitely favoured them, [...]

You’ve heard David Meerman Scott say every company should get themselves a journo to write their copy. He calls it “brand journalism” and describes it like this: “Creating interesting information online that serves to educate and inform consumers. People in companies now realise web marketing success comes from creating content-rich websites, videos, podcasts, photos, charts, [...]

It’s been a while – but the Weekly Round-Up is back with a vengeance. Once a week you’ll get Bluewire’s curated list of the best articles from across the web on all things social media, web strategy, marketing, tech and inspiration straight into your RSS feed. You do subscribe to our blog, don’t you? Right. [...]

Do you follow SourceBottle on Twitter? Well, you should. Their Twitter profile explains why… (Source Bottle is a) free site that emails media ‘call outs’ for sources from journalists & bloggers. For media who want sources and anyone wanting free publicity. Just yesterday they tweeted this… The site asked digital copywriters and web designers who [...]

This morning shocking footage was broadcast into my cereal bowl as Channel Nine’s Today Show reported a school yard bullying incident in Melbourne [click to view video]. Reading further into the story online, journalists at Herald Sun started to place the blame on social media, particularly Facebook. This is of course not the first time [...]

How many times do you ring a major company and get put on hold… for ages…. Only to be directed to the wrong place? The customer service person you finally speak to after seemingly endless automated messages tells you to ring another number. You ring that number and it’s not available. Really Telstra? This number [...]