Author Archives: Adam Franklin

Queensland Reds superstar Quade Cooper tweets up to 6 minutes before kick-off and the coach encourages it! Rugby fans can follow the Reds on Twitter and are even likely to get a personal reply  if they tweet their favourite player. Coach Ewen McKenzie is a self-confessed ‘binge twitterer’ and constantly uses the real-time tool to [...]

A big thanks to @Angus_Russell who knows I’ve been struggling to find emails in Gmail — especially the emails I send internally with my two daily priorities.  I can never find them when I need them… frustrating. You’d think searching in Gmail would be easy since that is what Google ‘does’. But for some reason I [...]

Would you accept an invite from Her Majesty Queen Elizabeth to attend the Royal Wedding of Prince William and Kate Middleton? I would.  But maybe I’m biased because of my English heritage. Anyway in case you haven’t heard, you are invited. Royal wedding: Kate and William marriage live on YouTube The royal wedding will be [...]

The words you choose make all the difference. Picture an old man who is blind and begging for money. His cardboard sign reads “I’m BLIND, please HELP.” He gets a few coins from passers-by. Then a girl walks past, flips the cardboard sign around and writes a new message on the back.  The coins now [...]

“You have to meet Andrew Griffiths!” That’s what I was told when I had the pleasure of meeting Wendy Ackland, Emmy Kerrigan and John ‘JV’ Vickary at an AMI social media workshop that I facilitated in Cairns. It turns out Andrew Griffiths is Australia’s best selling business author, from Cairns and quite a character! Andrew Griffiths is a [...]

This is guest blog post by quality management consultant, Alan M Jones from Qudos Management. Alan helps organisations attain their ISO 9001 Quality Approval certification and this article highlights how you can use the web to increase the effectiveness of your quality system. Over to you Alan. ********************** There are many ways in which your web site [...]

If you’re wondering how to get involved in social media and ‘protect yourself’ at the same time then you’re not alone! Arguably the biggest fear people have is that staff will run rampant and give the company a bad name.  Or worse still, that customers will air their grievances publicly and it will end up [...]

Since moving to Sydney, many friends have asked “how can you live in Sydney and run a business in Brisbane?” As background, our General Manager Toby Jenkins has lived down in Sydney for 12 months now and I moved down in January this year, and our ‘head office’ is in West End in Brisbane. How we [...]

Thanks to the great people at Hubspot, I was excited to discover the 20 most retweeted words on Twitter. It was pleasing to see that the Top 20 words included ‘calls to action’ (eg. please, retweet, check out & help) and words that indicated new and remarkable information (eg. blog, post, how to, top & great). Equally pleasing was [...]

Who said CEOs don’t use social media…? Certainly not Giam Swiegers.  And you don’t get much higher up the corporate ladder than CEO of Deloitte Australia. In this 3 minute interview, Giam Swiegers shares his passion for social media, how they embrace it as Deloitte and why future leaders absolutely need it! Here’s what I [...]