Author Archive

Case study It’s a bit of a Monday night ritual for me – a glass of wine, Twitter and the ABC show Q&A hosted by Tony Jones. The show is “live and interactive” and that means Twitter is alive with comments and questions, with viewers using the hashtag #qanda while the show is on. The [...]

It’s been said “there’s no such thing as a new idea” and when you’re blogging all the time, this statement can seem truer than ever. So how do you come up with a never-ending stream of relevant ideas to share with your audience? Share your take on things. But, how? KNOW YOUR AUDIENCE Write down [...]

Social media and the Japanese disaster What responsibility do social media users have during a crisis? – Mashable Like we saw in the floods – albeit on a much smaller scale – social media is being used in Japan as a vital communication tool in a time of disaster. How can we best use it [...]

Think big! This week consider widening your audience and potentially your customer base with these big ideas from David Meerman Scott at Web Ink Now, Eric Vreeland at Hubspot and Jani Penttinen at Mashable. “One speech, plus a dozen video cameras and a hundred people tweeting live” shows how getting your crowd involved in your [...]

CAREER TIPS 9 Dynamic Digital Resumes That Stand Out From the Crowd – Mashable Potential employers are going to check out your online presence – why not make it fun and illuminating for them? It may just win you the job. HOW TO: Jump-Start Your Career by Becoming an Online Influencer – Mashable We’ve talked [...]

Style vs Design – Why Understanding The Difference Is What It’s All About – Jeffrey Zeldman via the Adobe Design Center An absolute must-read article on the state of web design by the leader in usability and web-standard, Jeffrey Zeldman. How to Keep Up with News & Emerging Trends [Marketing Cast] – Hubspot Information overload is a [...]

6 Crucial Social Media Tips for Traditional Media – Mashable If you’re used to traditional media like newspapers or television, here are some tips for how to use social media. Read how to share value-filled content, curate conversations about your brand, engage audiences, promote your presence in social media, customise users’ experiences and track everything! [...]

This article I read in Fast Company left me astonished by how much attention Apple pays to every microscopic detail of their marketing campaigns. Have you ever wondered why all Apple product mockups show the time at just after 9.40? Neither had I (nor had I even picked up on this peculiarity). But indeed, the [...]

April Fools shenanigans — TechCrunch Infrequently asked questions of FAQs — A List Apart Contrast is King — A List Apart Consistency: key to a better user experience — The UX Booth Be completely mesmerised by — AN ANIMATED GIF PARANOIA User-centred innovation is not sustainable — Harvard Business Review Interaction10: how to design an [...]

Writing for the web: tips and common mistakes we make — Hongkiat Starting out organised: website content planning the right way — Smashing Magazine 17 guidelines for better information architecture from 1991 — Volkside 22 useful chart, graph and diagram generators — Hongkiat Let social media help your SEO — Smart Blogs How to keep [...]