I’ve been doing quite a bit of reading (as Verne Harnish says: we all need to out read the competition) and the first book I wanted to review was “Mastering the complex sale” by Jeff Thull.
Jeff explains that the sales process has evolved from selling your product (era 1.0), to responding to your prospect’s problem [...]

My grandfather once criticised me for saying it was a REALLY hot day… “You’re really good at pointing out the blindingly obvious.”
Zap.
OK, so maybe on that occasion my comment wasn’t necessary, but I’m going to take a punt and risk the “blindingly obvious” again…
The first priority of your web strategy has to be people. Your [...]

Have you ever heard of or seen the “the long tail” below?

It’s a statistical phenomenon that has been popularised by Chris Anderson to describe the impact of the web on the business world. I’ve just finished reading the updated version of his book called “The Long Tail” (surprise surprise!).
To quickly illustrate the “Long Tail” concept, I’ll [...]

I went to a seminar recently (The Growth Summit in Sydney) and had the fortune of listening to and meeting Guy Parsons from the LEAN Enterprise Institute in the US. He’s a guru on LEAN enterprise thinking which is all about continuous improvement by removing waste from business processes. The Lean philosophy was founded on [...]

Have you ever felt daunted by the number of communication options available to you on the web? I know I have.
There’s my website, Facebook page, YouTube channel, iPhone app, email, Flickr, Twitter, articles, blog posts… The list seems endless sometimes! Now, though I feel like I am starting to get a better understanding.
Back at high [...]

So here’s a story. It’s not a new one but I stumbled on it again the other day and was reminded of a few things.
Radiohead are widely regarded as one of the most successful rock bands in the world both critically and in terms of popularity.
Coming into their most recent album InRainbows, they had [...]

Principals of effective e-commerce search — Smashing Magazine
Writing user-friendly content — The UX Booth
25 awesome gift ideas for designers and developers — Six Revisions
A blob walks out of a clock tower in Brisbane — Brand New
Dieter Rams: ten principles for good design — Vitsoe
Usability testing toolkit: resources, articles and techniques — Noupe
How the iPhone Could [...]

Site search trends for e-commerce websites — Vandelay Design
Negative space in logo design — Logo Design Love
Ten commandments of social media — Noupe
Twitter rated 2009 word of the year — Sydney Morning Herald
Complete beginners guide to interaction design — The UX Booth
You can’t innovate like Apple – Pragmatic Marketing
3 Steps for Effectively Using Social Media [...]

Top 10 Internet moments of the decade — Sydney Morning Herald
The Googlephone: Google gears up for attack on mobile-phone market — The Times
Showcase of beautiful typography in web design — Noupe
User reviews: Increased sales, traffic and transparency — The UX Booth
How to evaluate what CMS to use — Six Revisions

 
Be sure to check out National [...]

App to find nearest toilet? Data flood unleashed — Sydney Morning Herald
The Font Kingdom: Search, explore, create and download fonts for free — Tech Crunch
Getting started with content management systems — Smashing Magazine
The process toolbox: Prototyping — Erskine Labs
5 simple but useful CSS properties — Web Designer Wall
Long tail user experience: how to cultivate (or [...]