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Archive for the ‘Digital strategy’ Category

Posted by Sarah Hyne on 5.12.2009

Weekly round-up

Site search trends for e-commerce websites — Vandelay Design Negative space in logo design — Logo Design Love Ten commandments of social media — Noupe Twitter rated 2009 word of the year — Sydney Morning Herald Complete beginners guide to interaction design — The UX Booth You can’t innovate like Apple – Pragmatic Marketing 3 [...]

Posted on 5.12.2009 at 9:04 am. See other posts by   No Comments »  
Design, Digital strategy, Fun, technology, Trends, twitter, web design.
Posted by Sarah Hyne on 28.11.2009

Weekly Round-Up

Top 10 Internet moments of the decade — Sydney Morning Herald The Googlephone: Google gears up for attack on mobile-phone market — The Times Showcase of beautiful typography in web design — Noupe User reviews: Increased sales, traffic and transparency — The UX Booth How to evaluate what CMS to use — Six Revisions   [...]

Posted on 28.11.2009 at 9:37 am. See other posts by   1 Comment »  
Design, Digital strategy, Fun, google, Innovation, social media, technology, Trends, Usability.
Posted by Sarah Hyne on 14.11.2009

Weekly Round-Up

App to find nearest toilet? Data flood unleashed — Sydney Morning Herald The Font Kingdom: Search, explore, create and download fonts for free — Tech Crunch Getting started with content management systems — Smashing Magazine The process toolbox: Prototyping — Erskine Labs 5 simple but useful CSS properties — Web Designer Wall Long tail user [...]

Posted on 14.11.2009 at 9:20 am. See other posts by   No Comments »  
Design, Digital strategy, technology, Trends, Usability, web design.
Posted by Sarah Hyne on 11.11.2009

10 User Interface Design Fundamentals

Designing websites isn’t just about creating something pretty in Photoshop. A user visits a website with a set of specific objectives in mind. So a lot of thought has to go into the user interface (UI) in order to help them achieve those objectives as easily and painlessly as possible. We’ve already blogged about the [...]

Posted on 11.11.2009 at 1:02 pm. See other posts by   No Comments »  
Design, Digital strategy.
Posted by Sarah Hyne on 7.11.2009

Weekly Round-Up

Next wave may sweep all aside — Sydney Morning Herald It’s Martha’s world—we just tweet in it — Min Online Increasing online sales: simple usability problems to avoid — Smashing Magazine Can you say that in English? Explaining UX research to clients — A List Apart Google seeks to turn a profit from YouTube copyright [...]

Posted on 7.11.2009 at 9:16 am. See other posts by   No Comments »  
Design, Digital strategy, Email Marketing, Fun, google, technology, Trends.
Posted by Sarah McVeigh on 27.10.2009

Fishing for backlinks – Tips from SEO Secrets

I’ve just finished reading SEO Secrets by Glenn Murray. As a copywriter, Glenn manages to make even the clunkiest aspects of SEO accessible to the layperson. What was most striking in reading the book was that much of optimising your blog or website is naturally intuitive. Most SEO is more related to time and effort [...]

Posted on 27.10.2009 at 10:30 am. See other posts by   20 Comments »  
Digital strategy, Marketing, Search Engine Marketing, SEM, SEO, social media.
Posted by Sam Sargent on 26.10.2009

Expert Interview – Andrew McFarlane – Digital Strategy

Our quarterly theme at the moment is “Expertise” so to tick of one of my goals for the quarter I sat down with Andrew McFarlane, our Digital Strategist, to learn a bit about his job and his area of expertise. First of all, what does ‘digital strategy’ mean? It’s a very loose term that gets [...]

Posted on 26.10.2009 at 8:12 am. See other posts by   No Comments »  
Digital strategy, HR, Marketing, Trends.
Posted by Sarah Hyne on 24.10.2009

Weekly round-up

Apple bucks recession trend with record sales and profits — The Guardian Speaking of Apple, check out their new Magic Mouse — Apple.com Fix it — Even if it ain’t broke — Fast Company Focusing interaction design with design strategy — UX Booth A place to ask questions about the user experience disciplines — UX [...]

Posted on 24.10.2009 at 9:29 am. See other posts by   1 Comment »  
Advertising, Design, Digital strategy, Fun, Innovation, Inspiring, technology, Trends.
Posted by Sarah Hyne on 17.10.2009

Weekly round-up

15 common mistakes in e-commerce design and how to avoid them — Smashing Magazine Usability testing demystefied — A List Apart Performance comparison of major web browsers — Six Revisions How to understand your users with personas — Carsonified Design as a differentiator — Brand Freeze Google Wave 101 — Life Hacker Meeting with the [...]

Posted on 17.10.2009 at 9:27 am. See other posts by   No Comments »  
Design, Digital strategy, Fun, google, Innovation, Inspiring, social media, technology, Trends.
Posted by Charlie Carter on 13.10.2009

Connecting with Customers in the Social Web

I recently came across a terrific example of social media usage in business from a Slideshare presentation by Jonathan Crossfield of the Australian web hosting and domain company, NetRegistry. One case study particularly stood out which involved an interaction @NetRegistry had had with a fellow Twitter user. How would you rate this example as a [...]