Posted by Sharon Barbour on 10.08.2011
It wouldn’t feel right to blog this week without mentioning the economic holocaust that appears to be threatening the world. The Dow is doomed, Greece is gutted, the States are failing and anyone close to retirement is likely starting to panic. If you didn’t already have your super sorted, you’d be forgiven for feeling downright [...]
Posted by Lesley Hays on 28.09.2010
A Guide to AdWords ROI, Profit & Revenue – Reload Media ROI, profit and revenue are all important but which one should you aim to maximise with an AdWords campaign – or any advertising campaign – and do they all peak at the same time? Craig from Reload Media does the maths for you and [...]
Posted by Lesley Hays on 21.09.2010
The two key causes of web project failure – Smart Company …and how to avoid them! Craig Reardon explains how 1) major changes of direction can throw a project out of wack and chew up budget and 2) competing phases that don’t align can create dominos of missed deadlines. 4 Reasons Your Website Sucks – [...]
Posted by Lesley Hays on 13.09.2010
Last week saw the launch of Google Instant – Google’s new real-time, predictive search. Right now, you might only be able to see it when you’re logged into a Google account (it’s being rolled out slowly) but you should come across it in the near future. Here’s a quick wrap-up: Mashable’s live notes from Google’s [...]
Posted by Lesley Hays on 6.09.2010
Building Online Authority: Have You Given Up on the Sale? – Search Engine People You’ve probably read a lot of suggestions on how you should be using social media with your business – it can be pretty overwhelming! So many of these suggestions revolve around focusing on your consumer, providing content and backing off on [...]
Posted by Lesley Hays on 23.08.2010
No more vacation: How technology is stealing our lives – Salon.com I don’t feel like Rebecca Traister feels but I know I’m in the minority. When I’m gone for the weekend, I’m often actually uncontactable as I roam through mobile-coverage-free countryside. But for many people, the constant contact their laptops and smartphones provide means they’re [...]
Posted by Lesley Hays on 10.08.2010
This week we’re looking at website conversions and take a trip back to the future. But first… whatever happened to Google Wave? Well, apparently not much and just last week, Google effectively canned it. RIP Google Wave – Mashable Google’s revolutionary product that blends email, instant messaging, file sharing & wikis “didn’t get the uptake [...]
Posted by Lesley Hays on 26.07.2010
35 Powerful Ways to Get Noticed – Small Fuel Marketing Short, effective tips on how to promote yourself & your organisation. Easier said than done, but brilliant none the less. I reckon we do 24 of them! Growing Your Business: 5 Tips From the Founder of Blip.tv – Mashable Five smart business tips we try [...]
Posted by Lesley Hays on 13.07.2010
The Key to Creating Remarkable Things – The 99 Percent The idea of doing our real work first and “reactive” work second (answering emails, getting resources for colleagues etc.) sounds like common-sense, doesn’t it? But is that really how you function day to day? Or do you spend the morning “getting ready” to knuckle down… [...]
Posted by Lesley Hays on 28.06.2010
Critique me, Please – 50 Weeks of UX How well can you handle critique of your work? Joshua Brewer talks about how being open to critique leads to “better communication, greater creativity and more transparency”. So should you practice being critiqued? List of common misconceptions – Wikipedia If I told you that Napoleon wasn’t unusually [...]