- Toby and Adam talks about spending a day with Seth Godin, an American marketer, speaker, author and public speaker, as he visits Australia.
- Key concepts on Seth’s presentation
- People like us, do things like this
- What change are you trying to make on your customers
- Idea of an Impresario
- A tribe is not a tribe without outsiders.
- Seth’s philosophy is if he can fail more than anybody else, then he will win.
- The more you fail, the more you learn and the better you will become.