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Email Marketing Secrets - Bluewire Event

as seen on Mashable

Would you like to win a free ticket?

RT @Bluewire_Media #BNE EVENT: Email Marketing Secrets. Tue 28 Sept. Tix $50 #bluewire http://bit.ly/aFzDGf RT to win ticket!



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Event Details

  • Are you keen to be sending email marketing campaigns that convert to sales and are the envy of your competitors?
  • Did you know email marketing gets an average ROI of $42 for every $1 invested?  (Source: Direct Marketing Association)

Come to Summit Events and learn how to use email marketing to its full potential!

Bring your most pressing questions so you can hit up our guest panel of email marketing professionals.

Evan Fortune
Evan Fortune
Executive Director -
Vision 6

 David Smerdon
David Smerdon
Digital Strategist –
Clemenger
 Adam Franklin
Adam Franklin
Marketing Manager -
Bluewire Media		 Toby Jenkins
Toby Jenkins
General Manager -
Bluewire Media

Things you’ll learn:

The DOs & DON’Ts of Growing your Database (ethically & legally)

  • How to abide by SPAM laws, why you should never buy lists & tips to grow double-opt in lists fast!


Getting the Basics Right First

  • Why you need a sign-up form and an incentive to sign up. Plus why you never neglect your auto-responders and simple DIY test to keep you on track.
  • Find out the right people to put in charge of email marketing!


Nailing your newsletter content

  • Learn the secret to sending emails that people actually open! And get people to forward to a friend & share on facebook and twitter.
  • Discover the art of not boring people to death


The Bottom Line

  • Calculating your ROI (vs other marketing dollars) & justifying email marketing to the powers that be


Biggest Blunders

  • Your panellists will share their funny stories ofcomplete shockers and what you can do to avoid making the same mistakes!

 

Includes: Gourmet finger food, Pure Blonde, XXXX Gold, Cascade Light, red & white wine
When: 6pm - 8.30pm, 28 September
Where: Summit Events,
Level 4, 157 Given Tce, Paddington

Cost:
Bluewire clients: FREE
Early Bird Tickets $40 (before 5pm Mon 20th Sept)
General Tickets $50 (after 5pm Mon 20th Sept)