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Email Marketing
Did you know email marketing gets an average of $41 return on investment for each dollar spent? [Source: Forrestor]
Email marketing is a powerful & engaging way to stay top of mind and to create new business leads.
Whether you look after your email marketing in-house or engage Bluewire Media to manage your campaigns is up to you. You’ll be keeping in touch with your customers and maximising your marketing spend.
Economy$1,950(inc GST)*
Best For: companies managing their own email marketing.
Find out more WHAT YOU'LL GET
|
Professional$3,950(inc GST)*
Best For: companies sending quarterly email campaigns.
Find out more WHAT YOU'LL GET
|
Premium$9,750(inc GST)*
Best For: companies managing their own email marketing.
Find out more WHAT YOU'LL GET
|
Recommended Reading
Creating emails for maximum results - Adam Franklin - EMSA 09
Microsoft creates some email marketing challenges!
Write interesting emails & avoid the inbox vortex
7 simple tips for email marketing success
DIY
If you want to do it yourself (DIY), we encourage you to do so. The videos, help features & support are really handy so feel free to give it a go!
Database & Send Costs
When using Bluewire Mail there are 2 pricing components: 1) Monthly Access fees and 2) Message send fees:
1) Monthly access fees relate to a daily peak database size during each month. The peak database size is calculated from the total number of records across all databases.
2) Message send costs relate to the fees associated with sending email and SMS messages per month.
Database Access Fee
| Total Contacts | Monthly Fee |
|---|---|
| 0- 1,000 | $30 |
| 1,001- 5,000 | $50 |
| 5,001- 15,000 | $90 |
| 15,001- 50,000 | $150 |
| 50,001- 500,000 | $220 |
Account Reactivation Fee
| Once off Fee | $30 |
|---|
Campaign Manager Module
| Monthly Fee | $50 |
|---|
120 Day Backup
| Monthly Fee | $10 |
|---|
Send Costs
| Number of Emails | Cost per Email |
|---|---|
| 0- 200 | 4 cents |
| 201- 2,000 | 3 cents |
| 2,001- 10,000 | 2 cents |
| >10,000 | 1 cent |
| Number of SMSs | Cost per SMS |
|---|---|
| 0- 200 | 22 cents |
| 201- 2,000 | 21 cents |
| 2,001- 5,000 | 20 cents |
| 5,001- 10,000 | 19 cents |
| >10,000 | 18 cents |
*All prices are GST inclusive.
Description of terms:
Email Template
Pre-formatted emails ready for content to be added.
Campaign
A series of email newsletters.
Database Upload
The collation of contacts into the Bluewire Mail system.
Records
Contacts in a database.
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