2 SEO Tips You Probably Didn’t Know – Jim Stewart
Here is a transcript:
Two major tips for SEO that are often overlooked are:
1. Use Google Webmaster Tools
Most people have got Google Analytics setup but they haven’t got Google Webmaster Tools setup. The reason you need Google Webmaster Tools set up is because it will tell you everything Google knows is wrong with your site and that is right with your site. Quite often a lot of sites don’t even know that Google hates them and the reason that Google hates them is all outlined in Google Webmaster Tools.
2. Publish often
The second tip is publish often because since the advent of Google Caffeine, Google likes to see fresh content more than ever. I know that it’s something we’ve always said , but since July last year if your competitor was publishing more often than you are chances are Google is going to favour that site over yours.
Content Marketing Sales Funnel
Your content marketing sales funnel is all about getting people to know, like and trust you by nurturing them with the right information at the right time.