Yearly Archives: 2010

Using social media for business just got easier, with Facebook’s announcement this morning that they have added a new function called “Deals”.

With 200 million people now using Facebook on mobile platforms, “Deals” allows business people to log in, add specials or incentives for their customers and come up on the radar of passersby, made possible by the use of “Places”.

The customer can see what’s available close to them and “claim” the deal with the press of a button (or touch screen). When they go into the local coffee shop, bar or retail outlet, they can then show that they have claimed the deal – and can redeem that 20% off their meal, their second coffee free, whatever.…