A good friend of ours Liz Watson, gave us the heads up on Scott’s presentation for Portable Talks when Adam was reading Scott’s book “Making Ideas Happen“. It was great timing and a fantastic presentation. Personally I believe in the adage: ideas are 1%, execution is 99% and Scott has dedicated his time to the 99%. His presentation ranged across all sorts of techniques from checklists, through to meeting patterns and technologies – all focussed on the execution of ideas.…Continue Reading
Tuesday and Wednesday this week were like a business improvement bootcamp!
What a cracking few hours! Marcus was incredibly energetic as a presenter with great practical ideas around leadership and staff engagement, not to mention some incredible results to report.…Continue Reading
Ten weeks after starting at Bluewire Media and I am starting to feel like I have some clue about the crazy world of web. If you asked my colleagues they would still call me a rank amateur but in my head I am moving ahead in leaps and bounds.
I have always been an avid user of the web, but understanding the nuts and bolts about how it actually functions was as foreign as an alien language. In fact, considering the possibility that there was some mothership in outer space, run by freaky little aliens who used some awesome energy source to store and transfer the information we are now sharing across the globe in an instant, was not so far-fetched for me.…Continue Reading
We all want a beautiful, unique, functional website for our business but many of us have no real idea what it might cost to get one. While not always fun, talking dollars and cents will act as a reality check on the scope of your website design project.
Whether you’re building from scratch or upgrading a current website, it’s important to have some understanding of website pricing and the various elements that can affect price. This will allow you to be ready to adapt if need be, once you send for quotes.…Continue Reading
Did your Mummy teach you to share?
Here’s hoping she did because in the new world of marketing on the web, sharing is key. When I started working at Bluewire Media the first thing I noticed was how much “stuff” they gave away — I’m talking seriously helpful information, expert knowledge and wisdom, practical advice and guidance on all things web, just given away. Free! I don’t know about you but I thought I was living in a world where nothing comes for free.
Here is the conversation that repeated regularly in my first few weeks until it sunk into my thick skull.…Continue Reading
The debate around the national broadband network often seems to be far more political than ‘what’s in it for us.’ However I’ve just discovered a book that answers this question for us — the business owners, online marketers and online shoppers!
A Faster Future
I particularly enjoyed the 3rd chapter “Small Business, Big Potential” (p77). The benefit for small business owners is that broadband and the web provides them with more power to compete with big business.…Continue Reading
Liz Wiseman is one of our favourite authors and the principles from her bestselling book Multipliers: How The Best Leaders Make Everyone Smarter have been very popular with our team at Bluewire.
Liz was in Sydney recently and I had the chance to ask her a question that had been on my mind for while. “Do the strategies of a Multiplier apply in the virtual web world (where people are often in separate locations and time-zones)?”
Here Liz explains why it is even more important to apply the leadership traits of a Multiplier in the virtual web world.…Continue Reading
So, my time here at Bluewire as a marketing intern from QUT has been spent editing videos the guys have done with industry leaders and clients on how they use the web to do business.
Why publish videos?
To quote David Meerman Scott, “On the web, you are what you publish”
I must confess i am a Mac advocate, owning an iPod, iPhone and Macbook completing the trifecta of Mac products. So what i have to say may be bias towards iMovie. There are many great products and software out there which are useful for editing and creating movies and video content.…Continue Reading
The first of a few mobile projects in the pipeline for BAC here at Bluewire Media, has officially launched or “taken off” if you can excuse the pun. Quietly tonight, while the usual busy Brisbane Airport slows down just a tad, the launch button on their new Mobile Optimised Website was pushed.
We’re pretty of proud of this project here at Bluewire and if you’re anything like me I think you’ll agree this will be a very handy addition to the online presence of Brisbane Airport. How many times have you been sitting in the domestic terminal pick up area, getting those glaring looks from security guards, just wishing you knew when your partners plane was landing??…Continue Reading