Posted on Nov 16, 2014 by Adam Franklin

Top 10 podcast guest quotes

Our Web Marketing That Works podcast has just ticked over the 50 episode mark as well reached 20,000 downloads.

A big thank you for listening, leaving reviews and subscribing. This all helps the show’s visibility on iTunes. If you’re interested in our marketing experiments and expert interviews, we’d love it if you could head over to iTunes now and subscribe or listen to a show. Of course you can listen on Stitcher radio too.

Top 10 guest leaderboard (and their tweetable highlights):

1. Ep 029: Verne Harnish – Gazelles Inc, Entrepreneurs Organisation, ACE, Birthing of Giants MIT (1,005 downloads)

“When the student is ready, the teacher appears.”

Posted on Nov 2, 2014 by Adam Franklin

Epic book giveaway

Updated on November 6th, 2014

Have you ever had a bad experience that you wish you could’ve prevented?

Yep, us too. Personal experience is valuable but it’s also very expensive, painful and slow. That’s why we’ve always looked to learn from others.

So when people take the time to share their valuable experiences in a book and sell it for less than 30 dollars it seems crazy not to learn vicariously!

Our business mentor Verne Harnish says; “People who can read but don’t are only slightly better off than people who can’t.”…

Posted on Oct 28, 2014 by Toby Jenkins

WMTW 051: John Buchanan, Australian Cricket Coach – Why Process and Philosophy Matters When Coaching Winning Teams [podcast]

http://traffic.libsyn.com/webmarketingthatworks/051_-_John_Buchanan.mp3

Podcast: Play in new window | Download

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Updated on January 4th, 2017

“If it ain’t broke, break it.” John Buchanan (Tweet this)

In this show, I talk with the most successful cricket coach in history – John Buchanan.

I was really interested to hear about John’s background because he shares with me his unorthodox path to becoming head coach of the Australian Cricket Team.

For 8 years he was in charge of one of Australia’s most prestigious and scrutinized sporting teams. He had a 75% winning record including a number of world records for consecutive victories.…

Posted on Oct 25, 2014 by Anna O'Toole

Organic SEO vs Paid ads – can they live together?

Updated on June 15th, 2016

This is a guest post by Anna O’Toole.

Anna is a Senior Digital Media Analyst at seoWorks. She takes a great interest in anything social and digital media.

Follow Anna on Twitter @AnnaO_T

Welcome Anna

Marketers often seem to be caught at a crossroads. Should they focus on SEO and try to grow traffic organically, or are paid ads for targeted keywords a more efficient way to increase visitor numbers? SEO and paid ads operate in quite different ways. SEO attempts to bring traffic to a website through organic searches.…

Posted on Oct 22, 2014 by Will Blunt

2 Time-Saving Apps to Help You Master Google+

Updated on May 2nd, 2016

Have you ever asked yourself the question; how do I build an engaged Google+ following?

Perhaps you haven’t, but here’s why you should.

It’s connected to everything else you do with Google (Gmail, Search, Hangouts, Drive etc)
It gets you found in search results under your Google+ profile
Its layout is more visual than Facebook, Twitter and LinkedIn. (If Facebook, Twitter, Pinterest and LinkedIn all had a baby together it would look just like Google+ – Click to Tweet)
It has targeted communities you can share content with (Similar to LinkedIn Groups but with users more open to content sharing rather than discussing topics)
It has a built in webinar/event feature called Google+ Hangouts (Think about Skype Vs.

Posted on Oct 21, 2014 by Toby Jenkins

WMTW 050: Marc Lehmann – CEO of Saasu.com, Artisan and Minimalist

http://traffic.libsyn.com/webmarketingthatworks/050_-_Marc_Lehmann.mp3

Podcast: Play in new window | Download

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Updated on January 4th, 2017

“You are what you don’t automate.” Marc Lehmann (Tweet this)

Ever since I first called Saasu to see if we might fit their accounting software, I’ve been fan. We’ve loved their software and admired the way they do business.

So I loved this interview with Saasu’s CEO, founder and contrarian Marc Lehmann. For over a decade, Saasu has consciously challenged industry trends and norms to stay customer focussed. Aside from a ton of really great business and marketing advice, Marc also shares how his philosophies of minimalism and taking an artisan approach have helped him create a highly automated, scalable business.…

Posted on Oct 20, 2014 by Vernessa Taylor

Email Autoresponder Series: Permanent Marketing Assets

Updated on December 30th, 2019

Email Autoresponder Series

This is a guest post by Vernessa Taylor.

Vernessa is a micro and small business champion who helps owners choose and use smart technologies in their businesses.

She writes at CoachNotes Blog. To read more of her writings, check out her collection at Contently. For a limited time, get your no-cost copy of her eBook: Engage! Communications PowerPack for WordPress Blogs, 2nd Edition.

Over to you Vernessa…

The New Marketing Assets: Email Autoresponse Series + Landing Pages

Email blasts versus autoresponder series can be likened to manufacturing processes of just-in-time versus stockpiling inventory.…

Posted on Oct 19, 2014 by Cas McCullough

How a single blog post created thousands in business (and how you can do it too)

Updated on November 14th, 2014

This is a guest post by Cas McCullough.

Cas is an author, speaker and entrepreneur Cas McCullough is founder of Content Marketing Cardiology, a dedicated content marketing agency based in Brisbane, Australia.

She is also co-founder of The Likeability Co and co-host of The Social Media Panel podcast show. Cas has a new book coming out soon: Your Brilliant Un-Career: Women, entrepreneurship, and making the leap, and she is a regular contributor to Social Media Examiner and Startup Smart.

Adam and Cas met at the ProBlogger event in August.…

Posted on Oct 18, 2014 by Toby Jenkins

WMTW 049: Liz Wiseman – Why Rookie Smarts Trump Experience [podcast]

http://traffic.libsyn.com/webmarketingthatworks/049_-_Liz_Wiseman__Why_Rookie_Smarts_Trump_Experience.mp3

Podcast: Play in new window | Download

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Updated on February 12th, 2015

“It’s not what you know, it’s how fast you can learn.” Liz Wiseman (Tweet this)

If you’re familiar with our blog and newsletter, you’ll have heard Liz Wiseman’s name come up over and over. Adam and I first came across Liz through her book Multipliers which is a cracker. She has shared her 5 sec tip to multiplier leadership and we learned a tonne at her Multiplier Leadership Summit in San Francisco with 16 other attendees from businesses such as Nike, Twitter and Salesforce.com.…

Posted on Oct 13, 2014 by Adam Franklin

WMTW 048: Jon Hollenberg – Love At First Site [podcast]

http://traffic.libsyn.com/webmarketingthatworks/048_-_Jon_Hollenberg_Love_At_First_Site.mp3

Podcast: Play in new window | Download

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Updated on February 12th, 2015

“A site should be a beautiful extension of your character and your brand.” Jon Hollenberg (Tweet this)

Show-notes

Key points

He created fivebyfive, a website building company based on the Gold Coast.
They created the websites for companies such as Qantas, Jeep and Currumbin Wildlife Sanctuary, check out their work.
“Love At First Site”, an entry level book that gives an overview of the business and follow Steve’s journey thru the web design business.

Posted on Oct 13, 2014 by Adam Franklin

WMTW 047: Seth Godin Sydney event debrief and lessons learnt podcast

http://traffic.libsyn.com/webmarketingthatworks/047_-_Seth_Godin_wrap_up.mp3

Podcast: Play in new window | Download

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Updated on January 4th, 2017

Souce: SethGodin.com

Show-notes

Key points

Toby and Adam talks about spending a day with Seth Godin, an American marketer, speaker, author and public speaker, as he visits Australia.
Key concepts on Seth’s presentation