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Monthly Archives: December 2015

Home / Archives for December 2015



Posted on Dec 31, 2015 by Mike Hanski

Pro Advice: 15 Social Media Experts on Networking

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Pro Advice- 15 Social Media Experts on Networking

Updated on May 2nd, 2016

This is a guest post  – Mike Hanski is a writer and content marketer at bid4papers.com. He is passionate about literature, edtech trends and all things social media. See more from Mike at Twitter and Google+

Welcome Mike…

Social media marketing is no longer evolving; it’s exploding. And networking via these channels is one extremely crucial aspect of marketing, as it relates to whom, where and when a business communicates, in order to develop, grow, and maintain communities.

As marketing campaigns are developed, going social means that businesses must identify the communities they wish to pursue and to forge new and unique ways to network within those communities.…

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Social Media Strategy, Social Media, Expert Interview, Guest Post


Posted on Dec 30, 2015 by Adam Franklin

WMTW 113: Will Blunt from Blogger Sidekick [Podcast]

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Updated on January 4th, 2017

“I always enjoy learning new things.” Will Blunt (Tweet this)

In this episode I chat to Will Blunt about blogging, social media tools and reaching out to people.

Show-notes:

Key points

  • Will is the owner of Blogger Sidekick.
  • He is also the Editorial Manager here at Bluewire Media.
  • Will’s creative process for a blog post:
    • Create a process for writing
    • Research and find content
    • Create a structure
    • Fill the structure
    • Edit and optimise
  • Build relationships through blog posts and social media
  • 3 step process for promoting content
    • Snap
      • Finding a concept that performs well
    • Crackle
      • Make the content more sharable
    • Pop
      • Outreach
  • The more shares on a specific topic, the more people will share a similar topic in the future
  • Leveraging someone else’s audience by guest blogging is a great tactic for driving organic traffic to your website.
… Continue Reading
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Blogging, podcast, Content Marketing


Posted on Dec 29, 2015 by Katie Wyatt

Quick Start Guide to Effective Facebook Group Marketing

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Quick Start Guide to Effective Facebook Group Marketing

Updated on June 15th, 2016

This is a guest post  – Katie Wyatt is a business coach, trainer & podcaster who works with passionate wellness entrepreneurs who want to live their wellness-focused passion and by doing so make money and help people be well.

She balances her own personal passion for wellness with an unhealthy addiction to coffee and chocolate (we can’t all be perfect, can we?). She loves trendy superfoods, productive self-care and talking ‘shop’ – which usually includes green smoothie recipes, business model porn and podcasts.

She is the founder of PodWell – A Course for New Podcasters and the facilitator of a fun and growing Facebook community for women entrepreneurs in wellness – Wellness Entrepreneurs – Start, Grow and Thrive.…

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Facebook, Social Media


Posted on Dec 24, 2015 by Ilana Wechsler

AdWords Remarketing: Step-by-Step Guide to Get More Sales From Existing Traffic

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AdWords Remarketing- Step-by-Step Guide to Get More Sales From Existing Traffic

This is a guest post  – Ilana Wechsler founded a boutique marketing agency, Green Arrow Digital, that specialises in Pay-Per-Click marketing. Green Arrow Digital manage campaigns on behalf of clients in many different industries using a range of platforms, including AdWords, Facebook, YouTube etc. They manage tens of thousands of dollars each and every month and ensure they are implementing the latest strategies and innovations in that space. They also run training webinars for marketing professionals or business owners who want to learn the latest trends as well as tried and tested PPC strategies.…

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Web Strategy, Guest Post, Web Marketing


Posted on Dec 23, 2015 by Adam Franklin

WMTW 112: Will Hoekenga from CopyGrad [Podcast]

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“Write things that help people.” Will Hoekenga (Tweet this)

In this episode I chat to Will Hoekenga about writing for sales copy, content, guest blogs, and reaching out to influencers

Show-notes:

Key points

  • Will is the founder of the blog Copygrad.
  • Copywriting is writing words that convince people to take action.
  • Content writing is educational in nature and provides something valuable in words.
  • A sales page has more ROI than a content page.
  • A link back to your website is helpful while doing guest blogging.
… Continue Reading
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Copywriting, Blogging, podcast


Posted on Dec 22, 2015 by Elena Lockett

Why Customer Service Will Boost Your Marketing Strategy

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Why Customer Service Will Boost Your Marketing Strategy

Updated on March 30th, 2020

Customer service in marketing

However big or small the business, every company has some form of customer service department and marketing function. Whether that’s a department of 200 or just an individual. Consumers are increasingly (and inevitably) aware of the competition for better service and a higher standard of product. So naturally, marketing and customer service managers are starting to eye one another up.

The question on everyone’s mind is – what if you could use successful or even unsuccessful Customer Service to your marketing advantage?…

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Business, Guest Post


Posted on Dec 17, 2015 by Kenneth Waldman

25 Content Marketing Tools That Will Rock Your World

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25 Content Marketing Tools That Will Rock Your World

This is a guest post  – Kenneth Waldman is a freelance writer and content creator. Get in touch with him on Linkedin.

Welcome Kenneth…

Before curating your online content, you must identify your audience, understand your viewers and aim to please their desires. Creating content for yourself is great, but pushing your content to the next level requires more than just a creative brain. It also requires an analytical influence.

From inception to distribution, technology has made support for your content marketing more accessible than ever before. Maybe you are lacking an understanding for your marketing analytics or possibly simple idea generation.…

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Guest Post, Content Marketing


Posted on Dec 16, 2015 by Adam Franklin

WMTW 111: Ian Cleary of Razor Social [Podcast]

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Updated on December 17th, 2015

“Social media is building relationships and awareness.” Ian Cleary (Tweet this)

In this episode I chat to Ian Cleary about social media, email lists, sales funnels and public speaking.

Show-notes:

Key points

  • Ian owns the website RazorSocial.com
  • Social media keeps on moving and upgrading, there is constant learning.
  • Continuously share content on different platforms.
  • Social Media is about building relationship with your customers.
  • Funneling is getting your traffic to purchase your product.
  • 5 emails for 5 days strategy.
… Continue Reading
1 Comment
Social Media, Social Media Strategy, podcast


Posted on Dec 15, 2015 by Antonio Tooley

10 Online Writing Tools That Will Cure Writer’s Block

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10 Online Writing Tools That Will Cure Writer's Block

Updated on March 9th, 2021

Online writing tools

This is a guest post  – Antonio Tooley is a hopeless optimist who enjoys basking in the world’s brightest colors. He loves biking to distant places and occasionally he gets lost. When not doing that he’s blogging and teaching ESL. He will be happy to meet you on Facebook and Twitter.

Welcome Antonio…

Although everyone views copy writing as an interesting and creative profession, which it is, for the most part, it is a job just like any other…  Therefore you need online writing tools to make life easier.…

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2 Comments
Copywriting, Guest Post


Posted on Dec 10, 2015 by Bamidele Onibalusi

A Proven 5 Step Process for Getting Leads from Your Blog

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A Proven 5 Step Process for Getting Leads from Your Blog

Updated on March 10th, 2020

Get more blog leads

Research has shown that businesses that blog, generate 126% more leads than businesses that do not blog.

But there’s very little data on the percentage of businesses that blog that fail to get results. In fact, a piece in the New York Times estimated that as many as 95% of blogs eventually fail.

Many blogs fail because they couldn’t generate enough leads to keep their business running; simply “starting a blog” is no longer enough. You need to have a solid system in place to ensure that your blog is well positioned to send you leads.…

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Blogging


Posted on Dec 9, 2015 by Adam Franklin

WMTW 110: Michael Port author of Steal the Show [Podcast]

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Updated on January 4th, 2017

“A speech is all about the audience.” Michael Port (Tweet this)

In this episode I chat to Michael Port about public speaking, rehearsing, performing online and stealing the show.

Show-notes:

Key points

  • Michael is a New York Times bestselling author of several books including the classic “Book Yourself Solid” and the new book “Steal the Show: From Speeches to Job Interviews to Deal-Closing Pitches, How to Guarantee a Standing Ovation for All the Performances in Your Life.”
… Continue Reading
2 Comments
Expert Interview, podcast
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