In today’s video, I explain why social media is a double edge sword for business owners and marketers.
Two thing to do (and 3 things to avoid)
- 2 things to do with social media: Create and Connect.
- 2 things to avoid: Consuming and Criticising. And a bonus third one… avoid Comparing.
It’s easy but not very productive to (over)Consume, Criticise and Compare. It’s lots more valuable but also a bit harder to Create useful content and Connect with people.
Do you agree?
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