How to unpack IP
[Eagle Street, Brisbane, Queensland, Australia]
VIDEO – How to unpack your IP (Intellectual Property)
TRANSCRIPT: How consultants can unpack IP (Intellectual Property)
One of the best things that you can be doing in terms of being able to leverage your marketing but also leverage your business is to start unpacking, I guess, what I would call intellectual capital, so stuff that’s in your head and nowhere else, and turn that into intellectual property, so things that actually exist without you having to manually and personally explain it or deliver it.…
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