Hi ~Contact.FirstName~

I hope you’re well.

If you’ve not got it yet, here is the brand new 2018 version of the Web Strategy Planning Template (913 KB – PDF, instant download).

Toby and I co-created this template with David Meerman Scott and it’s now in its 10th version. It has been downloaded over a million times in its various formats but we’ve made a few changes this year, so check out the new version.

I’m also running an online training workshop to show you how to use the template to plan your digital marketing for 2018. Register here for free.

The webinar is on tomorrow, Friday 19th Jan at 12pm AEDT (Thurs 18th Jan at 5pm PST / 8pm EST).

I am going to help you document your digital strategy for 2018 and talk you through 3 things that are working with social media right now. They are:

1. Short videos on LinkedIn and Facebook – I’ve had 190+ requests for my marketing template via LinkedIn and a further 30 via Facebook — from one 4 min video.
2. Having a weekly social media system to stay top of mind with new forms of “digital PR”. It’s simple and repeatable and perfect for busy solo entrepreneurs and high-trust professionals.
3. Messenger bots are getting a huge open rate (70%+) and response rate (10%+) and you can utilise them for free.

*This is all stuff I am covering in my new training material, so please join me on the first webinar.

Register for the webinar here.

(Feel free to forward this to a friend too)

The video I mentioned above has now had 8,500+ views in under a week. The great thing about these 8.5k+ views and 190+ comments is that 80% have come from people in my 2nd or 3rd degree networks, meaning they are discovering our material for the first time!

I encourage you to try short 3-4 minute videos on LinkedIn and Facebook. I’ll talk more about this on the webinar. If you’ve not seen my video yet, it’s on LinkedIn.

Upcoming events

My “Doing Workshops” are lined up for February 2018. Students told us they love our
Doing Workshops because they get more done in 1 day than in the last 6 months.

Get the year off to a flying start by getting your marketing implemented at our workshops. Please click the links below to find out more and to register.

Digital Marketing 1 Day “Doing” Workshop – SYDNEY — Tue 13th Feb 2018
Social Media 1 Day “Doing” Workshop – SYDNEY — Wed 14th Feb 2018

Digital Marketing 1 Day “Doing” Workshop – BRISBANE — Wed 21st Feb 2018
Social Media 1 Day “Doing” Workshop – BRISBANE — Thurs 22nd Feb 2018

General tickets are $597 AUD inc GST but enter the promotional code “13th” to save $50. This promo code ends at 4.59pm AEDT today — so please get in quick to make the most of this saving.

Last time I ran the workshops, we had plenty of attendees who came from out of town and they made the most of the trip by weaving in a mini-holiday (that was tax deductible!)

It will still be summer time, so if you are considering coming along, here are some fun things you can do while you are in town. Thanks to our friends at The Urban List for these tips :)

50 Fun Things To Do in Sydney This Summer (*I recommend having a swim and sauna at Icebergs Pool in my local suburb of Bondi.)

50 Fun Things To Do In Brisbane in Summer (* I recommend going for a walk or cycle along the Brissy river and having a dip at Southbank!)

Finally, if you need to convince your boss, show them this checklist of what you’ll achieve on the day ;-)

• Justify My Attendance – Digital Marketing workshop (Google Doc template)
• Justify My Attendance – Social Media workshop (Google Doc template)

If you’re in the Hunter Valley, Newscastle or Merewether region then this half day social media workshop on 9th Feb may be suitable too. Since this event is on a Friday, extend your trip and tick off some things on this weekender’s guide to Newcastle.

Please let me know if I can help with anything.

Also, feel free to forward this to a friend who works in marketing or wants more leads!

Cheers,
Adam

Adam Franklin

CEO of Bluewire Media
Co-author of Amazon #1 bestseller Web Marketing That Works

PS. Register for my webinar here.