This is a guest post – Ilana Wechsler founded a boutique marketing agency, Green Arrow Digital, that specialises in Pay-Per-Click marketing. Green Arrow Digital manage campaigns on behalf of clients in many different industries using a range of platforms, including AdWords, Facebook, YouTube etc. They manage tens of thousands of dollars each and every month and ensure they are implementing the latest strategies and innovations in that space. They also run training webinars for marketing professionals or business owners who want to learn the latest trends as well as tried and tested PPC strategies.…
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