• Home
  • Free Marketing Templates
  • Speaker
  • News
  • Events
  • Podcast
  • Blog
  • Contact
  • Search
Bluewire Media - Web Strategy
  • Home
  • Blog
  • Contact Us
  • More
  • Free Workshops & Mini-Trainings
    • Tips for LinkedIn Profile
    • Your Web Marketing Strategy (part 1)
    • Your Web Marketing Strategy (part 2)
    • LinkedIn Accelerator Exec Short Course
    • Build A Marketing Engine
    • 3 Orbits of Marketing
    • 3 Steps To WIn High Value Clients on LinkedIn in 60 Days
    • Calendar Year Planner Guide
    • Weekly Content Planner Guide
    • How to win clients from email marketing
    • Marketing Mini Course – Tools of The Trade
  • Our Best Selling Book
  • Marketing Club
  • Marketing Coaching
    • Free Marketing Scorecard
    • Book 20 Min Growth Plan (free)
    • Coaching Program
  • Corporate Training
    • LinkedIn Marketing – Keynote Speaker & Coach – Adam Franklin
    • Accountants – Social Media Training
    • Financial Adviser – Social Media Training
    • Real Estate – Social Media Training
    • Mortgage Broker – Social Media Training
    • In House LinkedIn Training
    • In House Social Media Training
    • Digital Marketing Training Courses
  • Adam Franklin & Bluewire Media?
    • Meet Adam Franklin
    • 10 Reasons To Work With Us
    • Recognition
    • The Bluewire Story
    • Company Profile

Laura Elvery

Home / Archives for Laura Elvery

Laura Elvery is part of Bluewire’s almuni. Laura did a copywriting internship with Bluewire Media in 2011 and continued on a contractor.

Blog posts by Laura



Posted on Jun 7, 2011 by Laura Elvery

Take me to your Twitter

 0 Shares
Tweet

A newbie to the nest

I know it’s important not to measure one’s worth in followers. But after a fortnight of being on Twitter, I’ve amassed (yes) nine followers. One-third of these are related to me. As you can see from Angus Russell’s post about Twitter last week, he is beating me by 220 followers. Not that it’s a competition. It’s just that my mum doesn’t use social media.

For such a long time, my friends have raved about how good Twitter is. These Twitter pushers hang out on every corner, opening their trench coats to flash you something to weaken your resolve: Chat with Dr Karl!…

Continue Reading
3 Comments
Social Media, Twitter
Twitter, Social Networking, Facebook


Posted on May 25, 2011 by Laura Elvery

Money and Motivation

 0 Shares
Tweet

The latest event by Girls Learning About Money

Richard Flint, he of the Hawaiian shirt, straight-talk and multiple PhDs, gave the keynote address at Thursday’s GLAM event. Richard travels the world to speak at over 200 events each year on matters of behaviour, motivation, success and money. Resilience is his second favourite word (love is his number one.)

Bluewire Media has enjoyed a relationship with GLAM (Girls Learning About Money) since 2007. We are a proud supplier sponsor, looking after their website and email marketing. Lesley Hays and I attended GLAM’s latest seminar, hosted monthly to discuss investment, the stock market, real estate, prenuptial agreements and—next month—profitable home renovation.…

Continue Reading
4 Comments
Business, Marketing
Community, motivation, speaking


Posted on May 24, 2011 by Laura Elvery

Putting the squeeze on Facebook promotions

 0 Shares
Tweet

Shanon here in the Bluewire Media office is a smart dresser.

On the weekend, he bought a pair of jeans from a popular chain store. The sales assistant handed Shanon his jeans, and then encouraged him to “Like” them on Facebook. Just a click on their page, a symbol of support for their business, and Shanon would go into the draw for a $500 gift voucher.

This is not unusual. Several friends of mine use Facebook to promote their businesses. They run competitions on their walls and host giveaways for Facebook friends who give them the thumbs up.…

Continue Reading
4 Comments
Facebook, Social Media
internet marketing, social media, Facebook, Marketing


Posted on May 17, 2011 by Laura Elvery

Guess who’s coming to dinner?

 0 Shares
Tweet

THE MARKETING GENIUS OF GUEST BLOGGING

Besides the fact that Steph Bowe is seventeen years old and her first book was published when she was sixteen (I think I was selling ice-cream) she has also appeared at prestigious writers’ festivals and contributed pieces to The Age (I got to wear a pink hat.)

And she is now guest blogging for Brisbane City Council.

A couple of questions:

  1. What on earth have I been doing with my time?
  2. Whose clever idea is this guest blog thing?

GUEST POSTS FOR VARIETY

A friend sent me a link to ibrary, Brisbane City Council’s new, dedicated website for high school students.…

Continue Reading
3 Comments
Marketing, Blogging
Marketing, online marketing, blogging, blogs, guest blogging


Posted on May 3, 2011 by Laura Elvery

Who you gonna call? A social media wake up

 0 Shares
Tweet

THE RISE AND RISE

In the first week of January 2011, the Facebook page of the Queensland Police Service was ‘liked’ by 6400 people. By the second week of January, with flood waters threatening, that number had risen to more than 160 000. On top of this, Twitter followers of the QPS increased ten-fold during the same period. In times of disaster, Queenslanders—and citizens the world over—are not only using, but relying on social media.

At a recent symposium on social media, QUT Associate Professor Axel Bruns argued that demand will increase for emergency services and government bodies to communicate with people via social media.…

Continue Reading
1 Comment
Web Marketing
social media, Twitter, Social Networking, Facebook


Posted on Apr 20, 2011 by Laura Elvery

Rekindling the Love: Fry Knows Best

 0 Shares
Tweet

There’s a time for restraint and a time for love; a time for discreet, straightforward copy, and a time for using absolutely the most interesting words to tell your story. British legend Stephen Fry thinks it’s a real shame that more speakers and writers of the English language don’t love language. He believes too many of us feel that “words belong to other people.”

Stephen Fry Kinetic Typography – Language from Matthew Rogers on Vimeo.

TOO PEDANTIC FOR WORDS

Sadly, I doubt Stephen Fry would like me. In his tirade against the hounds of the English language, he chides Lynne Truss with her grammar and punctuation book “Eats, Shoots and Leaves”.…

Continue Reading
2 Comments
Copywriting
Copywriting, copy, language, stephen fry, words


Posted on Apr 12, 2011 by Laura Elvery

Working with Words: Tips from Practical SEO Copywriting by Glenn Murray

 0 Shares
Tweet

Updated on June 15th, 2016

Kangaroos and Coffee

Glenn Murray does it with kangaroos, but it could be with anything. Try it with ice-cream, or cars. Coffee or air conditioning. If you want visitors to find your website (and find it remarkable), you need to write copy that helps them find you. Relevant, quality content and strategic, keywords act as signals for your readers. And if signals are important for humans, they are doubly important for Google.

Google Knows Murray

When it comes to Google (and quite a few other things), Glenn Murray knows what he’s talking about.…

Continue Reading
1 Comment
Copywriting
glenn murray, seo copywriting, Divine Write


Posted on Apr 6, 2011 by Laura Elvery

A Beginning, Middle and End

 0 Shares
Tweet

This is a guest blog post by Laura Elvery, Bluewire’s newest intern-in-residence from QUT’s post graduate Creative Industries course.

Every year we take on several QUT students for internships in copywriting, web design and development.  If you’d like to apply, visit our jobs page.

Stay tuned for more posts from Laura as she completes her 10 week internship. Over to you, Laura.

**************************

I adore books, love bookstores and want to support face-to-face shopping, but what do we do when our choices are limited and prices are high?

A visit to the bookshop

This week I bought a book from a shopping centre bookshop chain.…

Continue Reading
2 Comments
Guest Post
book stores
  • Latest
  • Popular
  • Comments
  • Tags
  • How to Boost Your B2B Sales using Influencer Marketing May 5, 2022
  • What Is Business Insurance? May 3, 2022
  • What Are the Typical Costs of a Start-Up? May 3, 2022
  • The Benefits of Data-Driven Decision-Making for Businesses May 3, 2022
  • The Myth of Losing Social Capital in Hybrid and Remote Work Apr 12, 2022
  • Marketing experimentsMarketing Experiments: Email Content That Gets Clicked Apr 23, 2013
  • LinkedIn Marketing Strategy Infographic Nov 13, 2013
  • seo-secretsFishing for backlinks – Tips from SEO Secrets Oct 27, 2009
  • Your Ultimate Blog Checklist Jul 16, 2014
  • DanNorrisThe 5 Best Google Analytics Reports for Content Marketers Jan 8, 2014
  • How to Boost Your B2B Sales using Influencer Marketing – Dubesuite […] Source link […]
  • Always-On Surges In B2B, Employee Influencers Build Trust, LinkedIn’s New Captions, & Video Distribution Study – Thorpe […] TopRank Marketing — How to Boost Your
  • B2B Marketing News: Always-On Surges In B2B, Employee Influencers Build Trust, LinkedIn’s New Captions, & Video Distribution Study – More GoGIGA Original […] TopRank Marketing — How to Boost Your
  • What Is Business Insurance? – Bluewire Media – businessroundtable […] Resource backlink […]
  • B2B Marketing News: Always-On Surges In B2B, Employee Influencers Build Trust, LinkedIn’s New Captions, & Video Distribution Study – Bluermes Comunicazione Integrata […] TopRank Marketing — How to Boost Your
adam franklin Adtech apple iphone balance bg patterns blackberry Brisbane calls to action color scheme designer Copywriting copy writing for web digital marketing Digital strategy dot tk email Email Marketing Facebook flash GIMP google Google Maps HTML-ipsum internet marketing myspace online advertising pic markr search engine SEO shrink o'matic smush.it! social marketing social media Social Networking toddle Twitter VA viral marketing virtual assistants visual Web Design web design brisbane web design SEO web strategy wufoo YouTube

Archives

  • 2022 (11)
  • 2021 (20)
  • 2020 (94)
  • 2019 (132)
  • 2018 (31)
  • 2017 (60)
  • 2016 (131)
  • 2015 (176)
  • 2014 (122)
  • 2013 (99)
  • 2012 (73)
  • 2011 (93)
  • 2010 (152)
  • 2009 (135)
  • 2008 (1)
  • Back to Top
    • Home
    • Free Marketing Templates
    • Speaker
    • News
    • Events
    • Podcast
    • Blog
    • Contact
    • Search
    • Bluewire Community
      • Free Marketing Templates
      • Amazon – Web Marketing That Works
      • Join our Faceook group
      • iTunes – Web Marketing That Works
      • Spotify – Web Marketing That Works
      • Bluewire Podcast
      • Recommended Reading
      • Online Tools
      • Student Centre Login
      • Subscribe to Bluewire News
      • Sitemap
    • Hire Adam Franklin to Speak
      • Social Media Speaker
      • Digital Marketing Speaker
      • Keynote Speaker
      • Marketing Speaker
      • LinkedIn Keynote Speaker
      • Harbour Space Uni Lecturer
      • Toby Jenkins
    • Adam Franklin – Awards Judge
      • Optus MyBusiness Awards
      • Real Estate Business (REB) Awards
      • Australian Broking Awards
      • Australian Accounting Awards
      • Women in Real Estate Awards
      • Better Business Summit Awards
      • Young Leaders In Finance Awards
    • Contributors To
      • The Australian
      • Sydney Morning Herald
      • Smart Company
      • Huffington Post
      • Convince & Convert
      • Hubspot
      • Problogger
      • Kochie’s Business Builders
      • Entrepreneur HQ
      • Dent /Key Person of Influence
      • Life Hacker
      • Quora
      • Medium
      • Elite Agent
    • Working with Bluewire
      • Hire Adam Franklin
      • As a Client
      • As an Affiliate
      • As an Event Attendee
      • As a Guest Blogger
      • As a Partner
      • Testimonials
    • Connect on Social Media
      • Adam Franklin on LinkedIn
      • Twitter
      • LinkedIn
      • Facebook
      • YouTube
      • Instagram
      • Pinterest
      • Slideshare
    • Disclosure
      • Disclosure & Terms and Conditions
      • GDPR Compliance & Privacy Policy
    Australia

    6/179 Baroona Road
    Paddington
    QLD 4064

    Copyright © 2022 All contents Creative Commons Licensed Bluewire Media Pty Ltd.