This is a guest post – Matteo Duò is Content Strategist at Codeable, the #1 outsourcing service for WordPress providing top-notch WordPress experts to small businesses, agencies, and bloggers. Wanna know more about WordPress and entrepreneurship? Check out the Codeable blog.
No matter how much you know about content marketing, strategy, copywriting, and the like, at least once in your lifetime you’ve encountered the “Content is King” mantra. Why the heck have these three words been iterated over and over again?
If you want the short answer, it’s because those words are true, fundamentally true in their meaning, no matter which market you’re working in.…Continue Reading