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Selina Power

Web Strategy Advisor (Social Media)

Home / Archives for Selina Power / Page 2

Selina Power

Selina Power is a social media specialist and a commentator for one of the Top 20 Business Blogs in Australia, Bluewire Media, and is also a writer for Business2Community, Innovation Social, and American blogs Mashable and Incentivize.

Selina’s native genius moniker, ‘Social Media Powerhouse’, is pretty apt, as she has been in the social media and digital marketing industry for over six years and has worked with non-profit organisations and large commercial companies. She is also the owner of two successful online companies and has been featured on Nova (Brisbane), ABC Radio and has guest lectured about social media at QUT and Griffith Universities.

Selina co-created the Social Media Planning Template which has been downloaded 1,000+ times worldwide. Selina is always on the look out for the next social media trend and gadgets.

You can follow @SelinaPower on Twitter or read her blog http://innovationsocial.wordpress.com/

Connect with Selina

Twitter (@Selina_Power) Linkedin Google+

Latest Tweet by @Selina_Power

Blog posts by Selina



Posted on Nov 7, 2012 by Rachel Sanders

5 Web Design Pitfalls to Avoid in Blogging

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Updated on March 15th, 2013

(This is a guest blog post from Rachel Sanders from http://www.webdesignschoolsguide.com/)

Designing a blog isn’t as easy as it seems. Although there are thousands of blog templates out there, many of them aren’t all that aesthetically appealing. The best blogs on the web are ones that relay interesting information while remaining visually coherent, and it’s often difficult to balance these two important factors. While it is true that there is no one secret to creating an effective, interesting blog, it’s useful to know what you should definitely avoid in your designs.…

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2 Comments
Guest Post
Web Design, blogging


Posted on Nov 6, 2012 by Selina Power

Your Facebook Privacy Explained

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Updated on February 7th, 2013

If you are managing a Facebook page there is an expectation that you will have strict security on your personal account so it can not be hacked. Therefore understanding the Facebook privacy settings for a personal account is paramount. So here is a step by step guide of what they all mean and how to change your settings.

  Step 1. Log in to your Facebook account and then click on the drop down arrow next to “Home” on the far right side of your page and then select     “Privacy Settings“.…

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No Comments
Web Marketing, Facebook, Social Media
privacy


Posted on Sep 14, 2012 by Kayla Wilson

Why hosting webinars is good for your online presence

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Updated on March 11th, 2013

This is a guest blog post.

Webinars are the perfect platform for improving your online presence. A webinar is essentially Internet based seminars, allowing business owners to host conferences for customers, clients and partners to attend remotely. The form the webinar takes is up to the host, but they can be extremely useful forums for online meetings, tutorials, knowledge and idea sharing events; presentations, product and service demonstrations, or simply as a forum for conversations between hosts and attendees.

Crucially, webinars can form an important extension of a website or blog, adding a personal touch and an extra dimension to online businesses.…

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4 Comments
Guest Post
Kayla Wilson, social media, web strategy, Business, communicating, Webinars


Posted on Sep 7, 2012 by Christopher Wallace

Facebook Falling? Preparing Your Business for the New Social Media Frontier

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Updated on July 8th, 2013

Facebook Falling? Preparing Your Business for the New Social Media Frontier 

People love to root for the underdog. Remember when MySpace still ruled the land, and Facebook was the small competitor gaining ground with college kids? You couldn’t get a Facebook account without a university or school email address, so people went out of their way to obtain these and keep them after graduation.

Limiting a good product’s availability is a classic method of creating hype. By the time you launch to the general public, the idea is to have generated buzz that will propel your business to mass public acceptance.…

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Guest Post, Beginner, Social Media Strategy, Facebook
pinterest, Marc Zuckerberg, social media, Facebook, google, web strategy, web marketing


Posted on Aug 27, 2012 by Selina Power

7 Reasons Why No one is Reading your Blog

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Updated on July 8th, 2013

Are you blogging regularly but are just not feeling the love? This could be why:

  1. Your Blog is Boring – if your blog content does not aim to engage your audience, make them think ,ask them a question or evoke an emotion then you might as well just stop blogging. This is your chance to add remarkable content that will have your readers sharing and commenting on everything they read of yours. Try using video and photos and talk about content that is relevant to your audience.
… Continue Reading
2 Comments
Blogging, Intermediate, Social Media Strategy, Web Marketing, Web Strategy
blogging, Digital strategy


Posted on Jul 24, 2012 by Selina Power

Social Media and Real Estate Event

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Real Estate Agents are ideally placed to use social media to establish their brand and marketplace. Through a clear understanding of their market position, social media properties like Facebook, YouTube, Twitter and LinkedIn are simply platforms for building relationships that are intimate and yet ‘efficient’ in that you can connect with so many people at once.

Kelly+Partners have teamed up with Australia’s leading social media experts Bluewire Media to bring together a day that will normally costs $8,000 per participant company for just $350 per person – the day is practical, hands on – devising and documenting your social media strategy, establishing and/or refining your online properties for maximum impact and tips and tricks specifically useful in the  real estate industry.…

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Web Strategy, Web Design, Facebook, Social Media, Twitter, Business, Marketing
real estate


Posted on Jun 8, 2012 by Selina Power

Meet Australia’s Social Media Mavericks

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Curious about how social media can be of value to your business? Are you only wanting to hear from the best Australian speakers who have had first hand success in social media? Then come meet Jeff Bullas, Iggy Pintado and Laurel Papworth Australia’s social media mavericks who will be speaking at Social Media Down Under event – 13th June at the Maritime Museum, Sydney.

Jeff Bullas is the Blogger who built a profile one tweet at a time. Jeff is an international social media speaker, blogger, and strategist. He educates companies and executives to optimize their global online personal and company brand through the power and leverage of social media and digital marketing.…

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Web Marketing, Social Media
social media, Social Networking, expert interviews, Jeff Bullas, Iggy Pintado, Lauren Papworth


Posted on Jun 6, 2012 by Selina Power

Social Media Down Under Event – Meet Speaker and Organiser Adam Franklin

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You’re invited to see 17 speakers discuss and debate the state of social media in Australian business.
The Maritime Museum in Sydney will play host to the Social Media Down Under Event- June 13th with a line up of 17 incredibly influential speakers on social media in business. One of these remarkable speakers, I am proud to announce is one of our own Adam Franklin.

Adam Franklin is a social media speaker and marketing manager of Bluewire Media – the web strategy consulting firm he co-founded in 2005 with school mate Toby Jenkins.…

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1 Comment
Search, Social Media, Business, Marketing
blogging, sydney, adam franklin, social media, Social Networking


Posted on Jun 1, 2012 by Selina Power

Social Media Down Under Event – Meet Speaker Laurel Papworth

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You’re invited to see 17 speakers discuss and debate the state of social media in Australian business.

The Maritime Museum in Sydney will play host to the Social Media Down Under Event – June 13th with a line up of incredibly influential speakers on social media in business. One of these remarkable speakers is Laurel Papworth who has been creating and managing online communities for over 20 years. She is currently Managing Director of The Community Crew  (setting up large online communities) and LaurelPapworth.com speaking, training and consulting in Social Media.…

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Social Media, Marketing
Social Networking, Laurel Papworth, social media


Posted on May 31, 2012 by Selina Power

Social Media Down Under Event – Meet International Keynote Speaker Melissa Jun Rowley

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Updated on February 8th, 2013

You’re invited to see 17 speakers discuss and debate the state of social media in Australian business.

The Maritime Museum in Sydney will play host to the Social Media Down Under Event- June 13th with a line up of incredibly influential speakers on social media in business. One of these remarkable speakers is our international keynote speaker Melissa Jun Rowley. Melissa’s professional bio reads like a Hollywood film.

Melissa is an award-winning journalist, on-air host, and content strategist with a passion for all things tied to social innovation.…

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Social Media, Marketing
social media, Social Networking, melissa jun rowley


Posted on May 16, 2012 by Selina Power

Creating a Web 2.0 Wedding

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Updated on February 8th, 2013

 After getting engaged in Japan several days ago I already feel like I am behind, with picking out locations, decorations and the all-important dress. Every bride-to-be is looking for a way to put their own personal stamp on their wedding and as a social media specialist I was thinking about a web 2.0 wedding. Ditch the $15 wedding magazines ladies and welcome to the world of Etsy, lover.ly and Pinterest.

                                     

Instead of buying magazines, cutting them into pieces and lugging a binder around to all of the vendors you meet,  why not just find the image on a wedding blog  and pin it to your board on Pinterest and just take your smartphone to your consultations? …

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3 Comments
Web Marketing, Social Media
social media, wedding
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