WMTW 091: Billy Murphy from Forever Jobless – Pro Poker, E-Commerce and Instagram [podcast]
“Listen to those you aspire to be like, and ignore everyone else.” Billy Murphy (Tweet this)
In Episode 91 of the Web Marketing That Works podcast, I speak with Billy Murphy about his journey from professional poker player, to e-commerce business owner, to mastering Instagram. He shares how he applies the concept of ‘Expected Value’ to everything he does.
- Billy started his career by buying and selling sports cards and playing professional online poker
- Once he got a feel for the online world, he started buying and selling websites and more recently moved his attention to Forever Jobless.
- In his podcast Forever Jobless, Billy shares the thoughts of his entrepreneurial friends and mentors.
- Here is his 4-step process for building a company.
- Value and Idea phase
- Due Diligence
- Calculate the expected profit of the idea
- He started building companies by optimizing his websites for search engines as the main marketing tool and ended up rebuilding and selling 20 or more e-commerce websites.
- In a sign of the times, he has used Instagram as the main marketing channel for Forever Jobless.
- Billy has found that engagement is much higher on Instagram than other social media platforms.
- Billy’s tips on using Instagram;
- Use long captions
- Utilize SFS (Shout for shout)
- Use hashtags correctly
- Forever Jobless
- ForeverJobless Incubator
- Rich Dad Poor Dad: What The Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!
Get in touch with Billy
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