Updated on October 14th, 2019

“I give up. Blogging is just too hard to maintain.”

Have you ever thought about uttering those words?

We might not admit it publicly, but no doubt all of us have felt close to that moment before. Blogging has a way of sucking the life out of you at times.

Maybe you’re stuck in writer’s block, or you can’t come up with new ideas. Or perhaps you have 100 other things on your to-do list and blogging feels like it shouldn’t be a priority at this very moment.…

Updated on August 1st, 2019

What do you do after hitting publish on a blog post?

If you’re anything like me you probably schedule an update to Twitter, Google+, Facebook and LinkedIn using the headline and a shortened link.

Job done. Promotion scheduled, people will flock.

But it didn’t take me long to realise that this strategy was fundamentally flawed. The only shares on my blog posts were my own and I wasn’t seeing any significant lift in traffic.

Was my content that bad that no one wanted to read it?…

Updated on January 30th, 2015

Business blogging really does matter. It leads to leads, customers and revenue… but it can be hard work and the results aren’t instant.  This means it’s a huge opportunity if you are prepared to do the work.  Here are 6 reasons why business blogging matters.

Thanks to Will Blunt from Blogger Sidekick for creating this infographic.…