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Posts Categorised: Blogging

Home / Blogging / Page 5



Posted on Aug 21, 2012 by Toby Jenkins

You’ll Never Silence The Voice of the Voiceless – The impact of media regulations in Australia on Blogging Sites

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Updated on July 8th, 2013

You’ll never silence the voice of the voiceless.

“Voice of the Voiceless” – Rage Against The Machine – Battle of Los Angeles, Oct 1999

When I was asked to give a presentation entitled “You’ll never silence the blog – the impact of media regulations on blogging sites”  (slides) at the Inaugural Media Regulations Forum in Sydney, I immediately thought of the Rage Against The Machine lyrics.

The agenda was put together on the back of the proposed media regulation changes detailed in the Finkelstein Report [PDF] which meant that blogs would fall under the jurisdiction of a government oversight body if they exceeded 15,000 “hits” per year.…

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Web Strategy, Social Media, Business, Blogging, Reviews, Beginner, Social Media Strategy


Posted on May 17, 2011 by Laura Elvery

Guess who’s coming to dinner?

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THE MARKETING GENIUS OF GUEST BLOGGING

Besides the fact that Steph Bowe is seventeen years old and her first book was published when she was sixteen (I think I was selling ice-cream) she has also appeared at prestigious writers’ festivals and contributed pieces to The Age (I got to wear a pink hat.)

And she is now guest blogging for Brisbane City Council.

A couple of questions:

  1. What on earth have I been doing with my time?
  2. Whose clever idea is this guest blog thing?

GUEST POSTS FOR VARIETY

A friend sent me a link to ibrary, Brisbane City Council’s new, dedicated website for high school students.…

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3 Comments
Marketing, Blogging
Marketing, online marketing, blogging, blogs, guest blogging


Posted on May 5, 2011 by Sarah McVeigh

Blogging tip – Get vocal on the hyper-local

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Updated on July 14th, 2014

You’ve got a small business perhaps. Or maybe it’s a big business. Maybe it’s somewhere in between. And you get that by blogging you’ll be updating your website with keyword-rich content and it’ll help your performance when it comes to search engine ranking. But ultimately, if you’re going to spend all this time tap-tapping, you want people to actually read it, and what’s more, you want them to link to it for extra Google points.

But how do you get people to care? How do you get them to know you and listen and come back for more?…

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3 Comments
Blogging, Advanced, Social Media Strategy
Business, blogging, Networking, hyper-local


Posted on Apr 27, 2011 by Bluewire Media

How to never run out of blog ideas again (just by being yourself)

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Updated on July 15th, 2013

It’s been said “there’s no such thing as a new idea” and when you’re blogging all the time, this statement can seem truer than ever. So how do you come up with a never-ending stream of relevant ideas to share with your audience?

Share your take on things.

But, how?

KNOW YOUR AUDIENCE

Write down the answers to these questions:

  • What does your reader do for work?
  • What does your reader do when they’re not at work?
  • What issues, policies, news topics or legislation affects them?
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Blogging, Intermediate, Social Media Strategy
web copy, blogging, Brand Journalism, story ideas


Posted on Apr 11, 2011 by Sarah McVeigh

Video blogging – tips to get started

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Updated on July 15th, 2013

Over the years we’ve recorded and shared dozens of video interviews with experts across a whole range of fields. Not only have we learned a whole lot ourselves through the knowledge of others, we’ve also been able to share a whole variety of perspectives with our own audience.

On the strategy side of things we have also generated hundreds of re-tweets, back-links and contacts through sharing these videos.

And while it’s as simple as recording, editing and posting a video, there are some nifty ways that you can leverage your video blogging (or vlogging) to make it more beneficial for your overall web strategy.…

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Blogging, YouTube, Intermediate, Social Media Strategy
social media, Twitter, Facebook, YouTube, web strategy, expert interviews, blogging, Vlogging, sharing, video blogging


Posted on Feb 4, 2011 by Shanon Scully

Move over Robert Scoble, Here’s Shanon

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Hello blogosphere! I’m Shanon, the newest member of the Bluewire team. I’m currently saying goodbye to my 4th week (3 weeks if you don’t count my first week which was interrupted by #qldflood) with Bluewire and hello to what looks like an exciting career with a driven, passionate and enthusiastic team.

The Bluewire door was opened by good friend, fellow uni class mate, business partner and now professional colleague, Angus Russell. Angus introduced me to Adam and Angela late last year where I came in and shared with them a little about me and my passion for the web.…

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Blogging


Posted on Nov 9, 2010 by Adam Franklin

Is Your Blog Your Greatest Business Asset?

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Updated on July 15th, 2013

Why would John Jantsch say that his blog is his greatest business asset?

Surely his email list, trademarked marketing system or his business contacts are worth more… How can a blog be so valuable? Surely this is a gee-up.

Not so.  John Jantsch, author of two books, Referral Engine and Duct Tape Marketing is serious. And I totally agree!

[I’ve been listening to Referral Engine as an audio book from Audible.com & if you want to fast forward to this bit, go Chapter 7 and start at 17:25mins]

Why is John Jantsch’s blog so valuable to him?

… Continue Reading
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Blogging, Beginner, Social Media Strategy
john jantsch, referral engine


Posted on Nov 8, 2010 by Angus Russell

20 Useful Tips on Using Social Media & Blogging for Business

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Updated on July 15th, 2013

One of our core values here at Bluewire Media is “continuous improvement”, and after a recent social media workshop we held, we decided that a good way to improve it would be to include a few solid tips for the most effective use of each form of social media that we discussed.

So we’ve started going through and listing some tips, none of them are revolutionary and not all of them will apply to all situations, but they’re all useful things to keep in mind. This post covers a few of the tips we’ve come up with so far for Blogging, Facebook and Twitter.…

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Social Media, Twitter, Blogging, YouTube, Intermediate, Instagram, Pinterest, Google+, Social Media Strategy
blogging


Posted on Oct 29, 2010 by Sarah McVeigh

“C’mon! Share Yourself With The World!” – The Comments Conundrum

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Updated on July 15th, 2013

Something that we ask again and again when we interview top bloggers is:

“how do you get people to comment on your blog?”

We know from our analytics that people are reading the blog and despite having some people interacting with us in the comments section, it’s definitely something I’d like to see more of. For me, there are countless reasons to blog but one major reason is definitely to engage in conversation with others interested in like-minded topics.

So. Why aren’t we hearing more from our readers?…

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Blogging, Intermediate, Social Media Strategy
blogging, Liz Strauss, Kelly Olexa, Community, comments, community building, conversation


Posted on Oct 2, 2010 by Sarah McVeigh

Social Media Q & A with Liz Strauss

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Updated on October 8th, 2013

Bluewire Media had the pleasure of meeting and interviewing Liz Strauss – CEO of SOBCon, brand strategist, community builder and author of the widely acclaimed “Successful Blog“, while she was in San Francisco for the Social Media Strategy Summit.

In the interview, Liz covers how she helps businesses become “irresistible” to their clients and customers.

TRANSCRIPT:

I’m Liz Strauss. I’m a brand strategist and community builder, and I live inside your computer.

What’s your definition of ‘irresistible’ in business?

Irresistible has to do with two or three things.…

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1 Comment
Social Media, Expert Interview, Blogging, Advanced, Social Media Strategy
social media, blogging, Liz Strauss, Successful Blog, Community, SOBCon


Posted on Sep 17, 2010 by Sarah McVeigh

One tip from Liz Strauss

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http://www.bluewiremedia.com.au/wp-content/uploads/2010/09/liz-strauss-soundbyte-1.mp3

Podcast: Play in new window | Download

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Updated on July 15th, 2013

I just had a fabulous interview with Liz Strauss of Successful Blog. She shared lots of insights about building your network, both on and offline, as well as tips to help your blog thrive.

I’ll be posting the video of that soon, but I just wanted to share one little morsel:

Liz Strauss talks about making the most of your personality online. – audio file.

“There is information all over the internet, but there is only one you.”…

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Blogging, Intermediate, Social Media Strategy
Social Networking, interview, blogging, Liz Strauss, Networking, Successful Blog
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