podcast Archives - Page 5 of 14

Posted on Nov 4, 2015 by Adam Franklin

WMTW 106: Frank Bria, author of Scale [Podcast]

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“Audience building is the no.1 skill to have.” Frank Bria (Tweet this)

In this episode I chat to Frank Bria about the process for growing from 6 to 7 figures and avoiding feast or famine.

Show-notes:

Key points

Frank is the author of the book “Scale: How to Grow Your Business by Working Less”
4 keys to Scale
- Concept
- Business Model
- Market
- Processes
Framework is important in lead generation
Scaling up = Platform + Groups + Assets
Messaging should be clear and create a niche that is meaningful to your audience
Having a niche creates more traction
Assets/Products should come after gathering an audience
Focus on audience building
Scaling your business is the key to personal freedom

Links mentioned

“Scale: How to Grow Your Business by Working Less”.

Posted on Oct 28, 2015 by Adam Franklin

WMTW 105: Josh Denning, the Tropical Entrepreneur [Podcast]

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“There’s a lot of work that goes into getting ranking and growing traffic.” Josh Denning (Tweet this)

In this episode I chat to Josh Denning about SEO and some of the things to look out for! Plus what you can be doing yourself as a marketer.

Show-notes:

Key points

Josh is the host of the “Tropical Entrepreneur Podcast”.
He offers SEO marketing packages to online entrepreneurs at a price that is affordable.
Collaboration is important between the company and the customer.

Posted on Oct 21, 2015 by Adam Franklin

WMTW 104: John McIntyre the “Autoresponder Guy” [Podcast]

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“Hit people with the right email at the right time.” John McIntyre (Tweet this)

In this episode I chat to John McIntyre (aka the Autoresponder Guy) about email marketing, growing your list and the power of auto-responders.

Show-notes:

Key points

John is the host of the podcast “Email Marketing Podcast”, he is also known as the “Autoresponder Guy”.
He has a book called “Email Marketing: 63 Money-Making Insights”.
John encourages people to maximise the use of software, targeting and funneling in email marketing.

Posted on Oct 14, 2015 by Adam Franklin

WMTW 103: Sam Horn, Author of “Got Your Attention?” [Podcast]

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“Replace infobesity with intrigue.” Sam Horn (Tweet this)

In this episode I chat to Sam Horn about being intriguing online and elevator connections.

Show-notes:

Key points

Sam is the author of the book “Got Your Attention? How to Create Intrigue and Connect with Anyone”.
Use the eye brow test: are people interested?
- Cringed up eyebrows = Confused
- Unmoved eyebrows = Unmoved people
- Uplifted eyebrows = Interested
Get people interested on your product/website/service:
- Avoid “Infobesity”, replace it with intrigue.

Posted on Oct 8, 2015 by Adam Franklin

WMTW 102: Dan Norris “Content Machine” [Podcast]

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“Build quality content, market, publish and attract people.” Dan Norris (Tweet this)

In this episode I interview Dan Norris for the third time on the podcast. He talks about his new book “Content Machine” and how to grow your business with content marketing.

Show-notes:

Key points

Dan has a new book titled “Content Machine”, a book talking about how to grow your business with content marketing.
Scale your content marketing by hiring a content manager.
Figure out what good content is for your audience.

Posted on Sep 30, 2015 by Toby Jenkins

WMTW 101: Daniel Cadden, Co-Founder of Connect 5 Media [Podcast]

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“Mobile is the fastest growing industry, combining internet and social media.” Dan Cadden (Tweet this)

In this episode I talk to Dan Cadden about his business journey from service provider, to product maker, to app incubator. We dive deep on how he has captivated an audience, his love for apps and what it takes to pinpoint your audience.

Show-notes:

Key points

Dan is the co-founder of Connect 5 Media, an app development company in the UK.

Posted on Sep 23, 2015 by Toby Jenkins

WMTW 100: Ted Matthews Author and Co-founder of Instinct Brand Equity Coaches [Podcast]

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“Brand – It ain’t the logo, it’s what people think of you.” Ted Matthews (Tweet this)

In this episode I talk to Ted Matthews about everything branding.

Show-notes:

Key points

Ted is the co-founder of Instinct Brand Equity Coaches and is also the author of the bestselling book Brand: It ain’t the logo* (*It’s what people think of you).
Your Brand is what people think of you and your business, be it good or bad.
Discipline is essential in creating a brand – get everybody to have the same vision.

Posted on Sep 16, 2015 by Adam Franklin

WMTW 099: Chris Adams on Storytelling, Content Creation and Giving Power to Your Clients [Podcast]

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“Make your customers the hero of their own story.” Chris Adams (Tweet this)

In this episode I speak to Chris Adams about storytelling, creating content and making your customers the hero of their own story.

Show-notes:

Key points

Chris started his career as a writer for a TV show which eventually led him to discovering the internet.
He built and developed businesses online in his early years.
Started working with Facebook in 2006.
Chris’ tips on creating content
- Do not forget the basics – Storytelling.

Posted on Sep 9, 2015 by Toby Jenkins

WMTW 098: Mike Overell, CEO and cofounder RecruitLoop [Podcast]

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“The 3 roles of a CEO are: set the vision, build a great team and find resources.” Mike Overell (Tweet this)

In this episode I speak with Mike Overell about growing a startup in Silicon Valley, the challenges of recruitment and marketing from scratch.

Show-notes:

Key points

Mike is the CEO and Co-founder of RecruitLoop.
RecruitLoop answers the need for “Finding the right people.”
Building off shore team members is a challenge for every business.
As the CEO, Mike’s role is to:
- Define the vision and direction
- Find and hire the right team
- Make sure there is enough resources
Inbound marketing is their choice of getting found.

Posted on Sep 2, 2015 by Adam Franklin

WMTW 097: Darren Rowse from ProBlogger [podcast]

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“A blog is a tool that enables you to build likability and trust.” Darren Rowse (Tweet this)

In this episode I chat to Darren Rowse about blogging, creating quality content and establishing a presence online.

Show-notes:

Key points

Darren is known as “ProBlogger” and is one of the pioneers of blogging.
He is an author of several books including “ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income.”
He is also the host of the podcast “ProBlogger Podcast: Blog Tips to Help You Make Money Blogging.”
Leveraging a network can help when growing a blog.

Posted on Aug 26, 2015 by Adam Franklin

WMTW 096: Robert Coorey from Feed A Starving Crowd [podcast]

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“The biggest mistake is people not going to their starving crowd.” Robert Coorey (Tweet this)

In this episode I chat to Robert Coorey about digital marketing, email funnels and much more.

Show-notes:

Key points

Robert is the Author of the book “Feed A Starving Crowd: More than 200 Hot and Fresh Marketing Strategies to Help You Find Hungry Customers.”
Having a starving crowd makes a business easier and less competitive.
Robert’s marketing is about creating a product that already has demand and focussing on it.