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Posts Categorised: podcast

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Posted on Nov 4, 2015 by Adam Franklin

WMTW 106: Frank Bria, author of Scale [Podcast]

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Updated on January 4th, 2017

“Audience building is the no.1 skill to have.” Frank Bria (Tweet this)

In this episode I chat to Frank Bria about the process for growing from 6 to 7 figures and avoiding feast or famine.

Show-notes:

Key points

  • Frank is the author of the book “Scale: How to Grow Your Business by Working Less”
  • 4 keys to Scale
    • Concept
    • Business Model
    • Market
    • Processes
  • Framework is important in lead generation
  • Scaling up = Platform + Groups + Assets
  • Messaging should be clear and create a niche that is meaningful to your audience
  • Having a niche creates more traction
  • Assets/Products should come after gathering an audience
  • Focus on audience building
  • Scaling your business is the key to personal freedom

Links mentioned

  • “Scale: How to Grow Your Business by Working Less”.
… Continue Reading
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Web Marketing, Business, podcast


Posted on Oct 28, 2015 by Adam Franklin

WMTW 105: Josh Denning, the Tropical Entrepreneur [Podcast]

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Updated on October 31st, 2015

“There’s a lot of work that goes into getting ranking and growing traffic.” Josh Denning (Tweet this)

In this episode I chat to Josh Denning about SEO and some of the things to look out for! Plus what you can be doing yourself as a marketer.

Show-notes:

Key points

  • Josh is the host of the “Tropical Entrepreneur Podcast”. 
  • He offers SEO marketing packages to online entrepreneurs at a price that is affordable.
… Continue Reading
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Search, podcast


Posted on Oct 21, 2015 by Adam Franklin

WMTW 104: John McIntyre the “Autoresponder Guy” [Podcast]

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Updated on October 23rd, 2015

“Hit people with the right email at the right time.” John McIntyre (Tweet this)

In this episode I chat to John McIntyre (aka the Autoresponder Guy) about email marketing, growing your list and the power of auto-responders.

Show-notes:

Key points

  • John is the host of the podcast “Email Marketing Podcast”, he is also known as the “Autoresponder Guy”.
  • He has a book called “Email Marketing: 63 Money-Making Insights”.
  • John encourages people to maximise the use of software, targeting and funneling in email marketing.
… Continue Reading
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Email Marketing, podcast


Posted on Oct 14, 2015 by Adam Franklin

WMTW 103: Sam Horn, Author of “Got Your Attention?” [Podcast]

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“Replace infobesity with intrigue.” Sam Horn (Tweet this)

In this episode I chat to Sam Horn about being intriguing online and elevator connections.

Show-notes:

Key points

  • Sam is the author of the book “Got Your Attention? How to Create Intrigue and Connect with Anyone”.
  • Use the eye brow test: are people interested?
    • Cringed up eyebrows = Confused
    • Unmoved eyebrows = Unmoved people
    • Uplifted eyebrows = Interested
  • Get people interested on your product/website/service:
    • Avoid “Infobesity”, replace it with intrigue.
… Continue Reading
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Web Marketing, podcast


Posted on Oct 8, 2015 by Adam Franklin

WMTW 102: Dan Norris “Content Machine” [Podcast]

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“Build quality content, market, publish and attract people.” Dan Norris (Tweet this)

In this episode I interview Dan Norris for the third time on the podcast. He talks about his new book “Content Machine” and how to grow your business with content marketing.

Show-notes:

Key points

  • Dan has a new book titled “Content Machine”, a book talking about how to grow your business with content marketing.
  • Scale your content marketing by hiring a content manager.
  • Figure out what good content is for your audience.
… Continue Reading
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Web Marketing, podcast, Content Marketing


Posted on Sep 30, 2015 by Toby Jenkins

WMTW 101: Daniel Cadden, Co-Founder of Connect 5 Media [Podcast]

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“Mobile is the fastest growing industry, combining internet and social media.” Dan Cadden (Tweet this)

In this episode I talk to Dan Cadden about his business journey from service provider, to product maker, to app incubator. We dive deep on how he has captivated an audience, his love for apps and what it takes to pinpoint your audience.

Show-notes:

Key points

  • Dan is the co-founder of Connect 5 Media, an app development company in the UK.
… Continue Reading
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Business, Marketing, podcast


Posted on Sep 23, 2015 by Toby Jenkins

WMTW 100: Ted Matthews Author and Co-founder of Instinct Brand Equity Coaches [Podcast]

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Updated on July 16th, 2019

“Brand – It ain’t the logo, it’s what people think of you.” Ted Matthews (Tweet this)

In this episode I talk to Ted Matthews about everything branding.

Show-notes:

Key points

  • Ted is the co-founder of Instinct Brand Equity Coaches and is also the author of the bestselling book Brand: It ain’t the logo* (*It’s what people think of you). 
  • Your Brand is what people think of you and your business, be it good or bad.
… Continue Reading
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Business, podcast


Posted on Sep 16, 2015 by Adam Franklin

WMTW 099: Chris Adams on Storytelling, Content Creation and Giving Power to Your Clients [Podcast]

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Updated on January 4th, 2017

“Make your customers the hero of their own story.” Chris Adams (Tweet this)

In this episode I speak to Chris Adams about storytelling, creating content and making your customers the hero of their own story.

Show-notes:

Key points

  • Chris started his career as a writer for a TV show which eventually led him to discovering the internet.
  • He built and developed businesses online in his early years.
  • Started working with Facebook in 2006.
… Continue Reading
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Business, Copywriting, podcast


Posted on Sep 9, 2015 by Toby Jenkins

WMTW 098: Mike Overell, CEO and cofounder RecruitLoop [Podcast]

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“The 3 roles of a CEO are: set the vision, build a great team and find resources.” Mike Overell (Tweet this)

In this episode I speak with Mike Overell about growing a startup in Silicon Valley, the challenges of recruitment and marketing from scratch.

Show-notes:

Key points

  • Mike is the CEO and Co-founder of RecruitLoop.
  • RecruitLoop answers the need for “Finding the right people.”
  • Building off shore team members is a challenge for every business.
  • As the CEO, Mike’s role is to:
    • Define the vision and direction
    • Find and hire the right team
    • Make sure there is enough resources
  • Inbound marketing is their choice of getting found.
… Continue Reading
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Business, podcast


Posted on Sep 2, 2015 by Adam Franklin

WMTW 097: Darren Rowse from ProBlogger [podcast]

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Updated on January 4th, 2017

“A blog is a tool that enables you to build likability and trust.” Darren Rowse (Tweet this)

In this episode I chat to Darren Rowse about blogging, creating quality content and establishing a presence online.

Show-notes:

Key points

  • Darren is known as “ProBlogger” and is one of the pioneers of blogging.
  • He is an author of several books including “ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income.”
  • He is also the host of the podcast “ProBlogger Podcast: Blog Tips to Help You Make Money Blogging.”
… Continue Reading
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Blogging, podcast


Posted on Aug 26, 2015 by Adam Franklin

WMTW 096: Robert Coorey from Feed A Starving Crowd [podcast]

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“The biggest mistake is people not going to their starving crowd.” Robert Coorey (Tweet this)

In this episode I chat to Robert Coorey about digital marketing, email funnels and much more.

Show-notes:

Key points

  • Robert is the Author of the book “Feed A Starving Crowd: More than 200 Hot and Fresh Marketing Strategies to Help You Find Hungry Customers.” 
  • Having a starving crowd makes a business easier and less competitive.
  • Robert’s marketing is about creating a product that already has demand and focussing on it.
… Continue Reading
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Web Marketing, Expert Interview, podcast
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