Social Media Strategy Archives - Page 4 of 10

Posted on Jun 4, 2013 by Adam Franklin

Marketing experiments: 891 inbound leads in a month

Updated on October 8th, 2013

May 2013 marks the one year anniversary of my inbound marketing journey with Hubspot. I’d always been an inbound marketing disciple but for the last 12 months I’ve been actively implementing it. That’s right.. social media, landing pages, lead nurturing, calls to action and blogging!

And I’m pleased to announce a…

A record month on Hubspot – 891 leads (8.1% conversion rate)!

We had 10,944 visitors to our Bluewire Media website, and 891 leads. For the analytics geeks like me, that’s 8.1% conversion rate for the entire website.…

Posted on Jun 4, 2013 by Adam Franklin

Your whole company is in marketing – Bernie Borges interview

Updated on July 16th, 2013

Bernie Borges, Social Business Evangelist, is an author, speaker and trainer. He’s also the CEO of Find and Convert and has more than 20 years experience in the software and internet industry in sales and marketing leadership roles underpinning his knowledge, experience and advice.

As a leading authority on internet and social media marketing strategies, it was great to talk to him and get some tips for our readers.

[youtube=http://www.youtube.com/watch?v=rO-_Cu8pUSU&rel=0&w=560&h=315]

TRANSCRIPT:

Adam Franklin: Hi. It’s Adam Franklin here, and I’m here with Bernie Borges, the CEO of the Find and Convert digital agency.…

Posted on May 7, 2013 by Adam Franklin

How to do Content Marketing like the Godfather Joe Pulizzi

Updated on October 23rd, 2015

Joe Pulizzi is the godfather of content marketing – founder of the Content Marketing Institute, Content Marketing World, Chief Content Officer, and the author of Get Content Get Customers, speaker and blogger.

I just missed out on seeing Joe Pulizzi in Australia when he was out in March, but I got the chance catch up via Skype and interview him. Here we get to talk ‘shop’ and discover how to content marketing like a ‘godfather’!

Transcript

Adam Franklin: Hi, it’s Adam Franklin and I’m very happy to be here with Joe Pulizzi.…

Posted on Apr 23, 2013 by Adam Franklin

See how easily you can build your personal profile online – Trevor Young

Updated on January 25th, 2015

Trevor Young is an Australian consultant, author, speaker and trainer, specialising in
public relations and social media. His well known blog, PR Warrior, is a Top 20 Australian Business Blog
and he’s recently released a new book titled MicroDOMINATION.

Trevor made time to speak to me about his book MicroDOMINATION and how to build your personal profile online and become a micro maven.

Transcript

Adam Franklin: Hi, it’s Adam Franklin, and I’m here with a friend. He’s known as the PR Warrior.…

Posted on Mar 11, 2013 by Brenda Panin

Exciting ways to market your business in 2013

Updated on July 8th, 2013

This is a guest blog post.

Brenda Panin is an Economics graduate, working as a business coach and business valuer (estimating the economic value of the business owner’s interest in a company!). Plus, Brenda blogs on a wide range of topics, including fitness, business tips and social media.

Welcome Brenda…

The explosion of digital and social media has opened up exciting new avenues for marketers and advertisers. Never before have there been so many ways a business can get their message out to their target market.…