Posted on Jun 15, 2017 by Aaron Agius

Is Your Website’s Design Discouraging Visitors from Returning?

Updated on August 21st, 2019

Whether you have an ecommerce business or you’re selling online services, having an excellent looking, easily navigable website is critical if you want your visitors to return, time and time again.

While website functionality is often prioritised, don’t neglect aesthetics. According to a study by Adobe, 38% of people will stop engaging with a website if they feel the content and/or layout is unattractive.

If you ask ten people what constitutes a great business website, you’re likely to get ten different answers. However, there are some common website design pitfalls which apply to all types of businesses.…

Posted on Jun 8, 2017 by Diony McPherson

Why Web Forms Need To Visually Engage (And How To Ensure Yours Do)

Updated on November 10th, 2019

How to create visually engaging web forms

In comparison to visually engaging web forms, chat bots are all the rage right now. A great bot can raise sales or conversion rates dramatically for products that need personalised, one-to-one sales pitches and engagement.

But here’s the problem – when it comes to winning customers, chatbots can’t compete with visual engagement.

Visually engaging web forms are the key!

Beautiful web forms and landing pages are vital to getting a response from your audience. This is especially true for industries where the product is visual – photographers, designers, creatives, architects, or for industries that rely on visual results like fitness, health, real estate etc.…

Posted on Oct 13, 2016 by Will Blunt

An Easy-To-Use Graphic Design Project Checklist for Websites

how-to-use-the-website-checklist-for-graphic-designers

Updated on November 9th, 2019

Graphic Design Checklist – Websites

If you’re a creative of any type, experiencing “blank page” syndrome is both a common and terrifying experience.

That’s because it can be hard to create without any guidelines.

Graphic Design Checklist for Websites

And oftentimes, those guidelines and direction will come from the team that you are working with. In marketing, your goal is to provide an end product. Whether that’s a landing page, newsletter, e-book, or website redesign, having solid communication and guidelines in place will ensure that the product is delivered on time and congruent to your brand.…

Posted on Sep 1, 2016 by Will Blunt

A Simple Project Plan Template To Collaborate On Web Content

How to Use the Website Content Collaboration Template

Updated on November 23rd, 2019

A simple project plan template

Maybe it’s not a surprise, if you’re in marketing, but the process of overhauling or updating a website can be highly frustrating. This simple project plan template will help.

Most of this is due to how time-consuming the process can be. There are lots of different moving parts, when it comes to web design, content, site navigation, page copy, images. Managing all of it can feel chaotic!

Ideally, you’ll have a team, or a number of different creative types collaborating during the process.…

Posted on Jul 28, 2016 by Will Blunt

The Beginner’s Guide to Landing Page Design

How to Use The Landing Page Design Template

Updated on October 27th, 2017

Creating a website that people actually want to visit can be quite the undertaking. A headache, even.

There are many moving parts: images, colour palettes, page navigation, etc. And you probably want to eventually make money through your site, right?

Coming up with an effective landing page design – the page where you want to turn visitors into actual leads – is a crucial part of that undertaking. And it’s a challenge; one of the top five challenges that marketers face, in fact.

A good landing page has several elements to it, and as a marketer, you need to have an understanding of what your visitors want to see on that page.…

Posted on Feb 8, 2016 by Adam Franklin

Top 50 Design Blogs

Updated on March 6th, 2016

Designers find can inspiration everywhere…

But in the online world, blogs play a crucial role in spurring creative ideas.

The team at Rebates Zone have put together an infographic with the Top 50 Design Blogs – chosen by their own designers.

They were kind enough to feature Bluewire Media at Number 3!

Check it out below;

Source: rebateszone.com…

Posted on Nov 10, 2015 by Jack Dawson

6 Pillars of Minimalist Design That Make for Functional Websites

Updated on November 11th, 2015

This is a guest post – Jack Dawson is a web developer and UI/UX specialist at BigDropInc.com. He works at a design, branding and marketing firm, having founded the same firm 9 years ago. He likes to share knowledge and points of view with other developers and consumers on platforms.

Welcome Jack…

Designers have coined the term “minimalist design” to capture the essence of what makes for a functional website – but this is nothing new.

Minimalism comes from the art sector.…

Posted on Sep 24, 2015 by Mitali Purkait Ghosh

7 Common Mistakes to Avoid on Your Mobile Site

This is a guest post – Mitali Purkait Ghosh is the Co-Founder of High Position. Here she talks about the importance of mobile websites and the mistakes to avoid while developing mobile friendly websites.

Welcome Mitali…

You can’t keep pushing it down your to-do list.

How visitors experience your mobile site should be your number one priority.

With over 50% of all traffic on the internet coming from mobile devices, and this figure increasing every day… Your business won’t survive without a mobile responsive website.

Before writing this post we did some research into a group of mobile sites that had made some fundamental errors when it comes to user experience.…

Posted on Jul 28, 2015 by James Berrios

The Psychology of Colour in Web Design

Updated on August 14th, 2015

This is a guest post — James Berrios is a Graphic Designer, Internet ninja. Bacon practitioner. Analyst. Tv nerd. Amateur coffee maven. Food lover. Thinker. Avid entrepreneur. Imagination Creator. Connect with James on Twitter and read his personal blog here.

Welcome James…

The world is filled with colours.

They are present in every part of our lives. They influence feelings, emotions, actions and behaviors. Often individuals attribute meaning, moods and feelings to colours.

Each of us has our own ‘personal colour palette’ that influences the way we perceive things, therefore, unconsciously associate emotions.…

Posted on Apr 23, 2015 by Will Blunt

Principles for Effective Blog Design (Infographic)

I sat down a few weeks ago to research a post about effective blog design. It was an eye opening experience.

I started out on Google, searching things like ‘blog design’ and ‘effective blog design’ – consuming as much information as I could find on the topic.

Then I took a different approach. I went back to all of my favourite bloggers and companies and started from the beginning. Going from their home page, and trying my best to experience their site as a new user. I wanted to find out what they were doing deliberately with their design – both visually and functionally.…

Posted on Apr 25, 2014 by Toby Jenkins

59 Web Marketing Tools

Updated on April 27th, 2014

59 Web Marketing Tools from Bluewire Media

One of the questions you may have asked on your web marketing journey, is: “what web tools should I be using?” We have too.

Over the last decade of marketing on the web, we’ve tried and tested the myriad free and paid tools and we have narrowed it down to the best 59 tools you need. We use them all virtually everyday for social media, email marketing, blogging, videos, webinars, analytics, SEO, inbound marketing, to run events and to run our own business, Bluewire Media

All these tools save us time, give us insights and make our life a lot easier!…