WMTW 093: Clint Arthur on using mainstream publicity to build your online profile [podcast]
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“To stand out in a crowded market place, do things that nobody else is doing.” Clint Arthur (Tweet this)
In this episode, I chat to Clint Arthur on how to get mainstream publicity and use that to build your online profile.
Show-notes:
Key points
- Clint is the author of the bestselling books, “Break through Your Upper Limits on TV”, “The Last Year of Your Life” and “What They Teach You at the Wharton Business School.”
- He started his career on TV by guesting on local TV shows then eventually helping produce TV appearances for other people.
- Things to do when booking a TV show:
- Have a realistic approach to what a celebrity is.
- Start small and work your way up.
- Clint says that video marketing is an effective asset to establish authority.
- You will get an instant marketing video asset once you guest on a TV show.
- Invest in mentors that can help speed up your journey.
People mentioned
Links mentioned
- Break through Your Upper Limits on TV
- The Last Year of Your Life
- What They Teach You at the Wharton Business School
Get in touch with Clint
- Visit his website ClintArthur.tv
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