Yesterday I showed you how to calculate the money on the table with LinkedIn.
Today I will introduce you to two students who have just completed my and who’ve also done the bonus 1-on-1 game plan session with me.
“What’s this bonus 1-on-1 GAME PLAN? ”
It’s a coaching session that you will do with me when you join my LinkedIn course.
It’s 2 hour session, at your convenience via Zoom, where we’ll cover the following:
Part 1: We’ll audit where you are at across the 9 sections of my methodology. Part 2: Identify the low-hanging fruit, uncover what will move the needle the most and then map out 3 Key 90 Days projects (and finally break them down into specific tasks on a Trello Board).
Ok, now I want you to meet Graham who shares his experience with the course.
Graham Fitton – Business Coach (Victoria, Australia)
Here’s Graham’s take on my LinkedIn Course.
Where were you at before you decided to enrol in the LinkedIn course?
Graham: I’d tried a number of different marketing platforms, like direct mail and social media and had already decided that LinkedIn was a really high payoff activity for me, based on my experience and I wanted to take “how do I do the LinkedIn promotion to the next level?”
Do you recall what you were looking for specifically from something like this?
Graham: Mainly just a proven methodology and just a format to follow. So much like a cookie cutter approach, don’t have to think too much about it, just looking for something that works, and wash, rinse, repeat.
And how have you found the course so far?
Graham: It’s fantastic. Most of the things in the course are things I’ve touched on but not done very well and what the course has actually has done has shown me how to do things I’m already doing in a much better way, but also it’s got things in there that I hadn’t thought of before, that I can now leverage, which makes the outcome even better.
And you’ve been using LinkedIn for a while. Have you had some wins on the platform?
Graham: Oh, absolutely. Probably my highest value client came from my previous LinkedIn activity, so I’m hoping to again, wash, rinse, repeat, and find more high value clients once I’ve gone through the new LinkedIn methodology that I’ll be putting in place.
Finally, any tips to people who are considering joining the LinkedIn course?
Graham: As a business coach, I can honestly say that you’ve got to look at return on investment, and if you’re ever in a high value industry, then I think the cost is very reasonable and you will recoup multiples of that with your first client that you get through the program.
Awesome. Thanks Graham.
Graham: No worries. My pleasure.
The LinkedIn course closes for enrolment at 11.59pm PST on Friday 31st Jan
Meet: Adam Turinas – Healthcare Consultant (Austin, Texas)
Here’s Adam’s take on the LinkedIn Course.
Where would you say you were at before you joined the LinkedIn course?
Adam Turinas: I’ve been in digital marketing for about 20-something years, and I’ve been on LinkedIn since really early, since 2003. And as I was starting my new business, I thought to myself, “Well, I’m going to use LinkedIn as my primary way to find new customers.”
But I just realised that I just, I knew a lot about LinkedIn, but I didn’t really know how to prospect with it, and not prospect in a way where it’s just sleazy spanning people through Sales Navigator, which I’ve been on the receiving end of. And so, I wanted to develop a better way of doing it, which involved content, which involved nurturing relationships. And so, I was really looking to find a different, better way of getting new customers.
Since you’ve joined the course, Adam, what have you found working for you?
Adam Turinas: Yeah, so, there’s a couple of things. First of all, really practical advice, the things that I could just literally read and do immediately, like making my LinkedIn profile much more effective. And I’ve found that that’s the case immediately.
Six months ago, my LinkedIn profile was my job, and now my LinkedIn profile is who I serve, problems I solve, and how I can help people. And so it’s a better tool for marketing me. So first of all, it was practical advice I could use really quickly.
The bigger thing is, I’d actually taken another LinkedIn course prior to this, and it was a bit basic, and I didn’t like the way that they were suggesting that I use LinkedIn for prospecting. It felt to me like it was spammy.
Whereas what I liked about this particular methodology is there’s a way of developing a much more natural relationship with people. You start by connecting, you start by developing a relationship in a genuine and authentic way, usually, instead of the “give to get” method, which is something I’ve always believed in. And then, eventually you feel like you’ve earned the right to ask for a meeting.
And what I’ve done that, actually coming out of that, is just developed a much more systematic way of doing this. And I used to, I started a number of businesses and I always hate prospecting. I really hate it. But this somehow … I don’t know, I can’t really put my finger… I could almost say I enjoy it, but I certainly, I do it now in a way which is just sort of feels like a natural course, part of the course of my day. It doesn’t feel, I don’t feel dirty every time I do it. I feel like actually it’s like, you know what, I’m reaching out to somebody where I think I can add some value or I’m actually having an engagement with somebody who I’ve developed a relationship with. Now I’ve kind of earned the right to ask them if I can pitch to them.
And how has the prospecting been going in terms of meeting generation and responses?
Adam Turinas: It’s been going really well. I’ve been doing this, I’ve been asked it now best part of a month, and I’ve been able to get meetings with all the acquaintances and all the people in my network who are sort of natural, it was natural for me to reach out to them, but also start to develop new relationships or sort of relationships with people who I’ve met 10 years ago and didn’t really know that well. And so, I’m starting to really see the impact of it.
I’ve also found that by putting content out there that’s sort of relevant content, that I’m starting to get some people who are either in my network of not who are reaching out to me. So I’m starting to see some positive results. So I know I’m going to commit to this.
And what would you say to people who are considering joining the LinkedIn course?
Adam Turinas: Oh, just do it. I mean, it’s more expensive than a course that you can find on any of those online calls, you know, those sort of big online education things. But, they’re absolutely worth it. I mean it’s, as I said, I’ve done, I did another one which was fairly inexpensive and quick and easy to do, and I’ve got so much more out of this. The tools that you get with it, the way the course is structured, makes it really worth it.
And finally, what would you say is the best thing about the course?
Adam Turinas: You know, I think … it’s interesting. It’s a good question. I feel a lot more confident in what I’m doing with LinkedIn. I also, I feel like I’ve got a clear sense of how I’m going to use it going forward and it’s going to feel like a natural part of what I’m doing. So, it’s moved from me from the problem that I started out with, which is I want to use LinkedIn more effectively, but don’t really know how to do it, and I’m sort of not getting that much in the of results, to actually getting some traction with it, and feeling like I’ve got a kind of a clear sense of how I’m going to use it as part of my strategy to grow my new business.
Fantastic. Thanks so much, Adam.
Adam Turinas: Well, thank you.
If you’re considering enrolling in my course…
Here are 11 signs you’re ready to join.
You know that as a business owner, B2B consultant or advisor your most valuable asset is your network — you are 10/10 committed to helping those people in 2020.
You have a successful business with a proven, high-value offer (worth $10k+ in revenue).
You know you can help more clients, if you only could get the right quality leads.
You’ve calculated the size of your market on LinkedIn and realised how much money is on the table.
You like what you’ve seen of my approach, and you trust the system that has worked for so many other students.
More importantly, you are methodical and trust yourself to follow through!
You’ve implemented what’s in my free LinkedIn PDFs and found them useful.
You can allocate ~5 hours to go through the material, plus 10-20 minutes a day to implement.
You know the ‘opportunity cost’ of not taking action on LinkedIn in 2020.
You’re ready for a (1-on-1) 2 hour GAME PLAN session with me to plan out your exact strategy to get 2020 off to the start you want!
You’re ready to be one of my star students!
Here’s what I promise: When you do the work for 10 minutes a day, I guarantee a 3X ROI within 90 days (or I buy the course back from you).
Plus this course is backed by my 30 day no-questions-asked promise. If you don’t love the material after 30 days, I’ll buy it back from you at full price.
When you join today, you get the LinkedIn course for $997 USD.
Follow the system and you’ll achieve an ROI of 3 times that — at a minimum.
This online program is designed for business owners, consultants and advisors who want access to my secret scripts and proven templates to grow their pipeline and win a high-value client in the next 60 days.
All you need is 10 minutes per day to implement what I lay out and there’s no confusing tech or expensive ads. It even works if you don’t want to ‘put yourself out there’ on videos.
If you’re not currently winning new business via LinkedIn, or you want to increase your results, take a look at what you’ll achieve with my course.
WHAT EXACTLY DO I GET IN THE COURSE? Each module is on-demand and you have lifetime access.
Module #1: LinkedIn Profile – Position yourself with Authority (worth $397)
TUTORIAL & LESSONS:
Beginner’s Guide: 7 elements to crafting the perfect LinkedIn Profile.
Edit your custom LinkedIn URL,
LinkedIn Headline: Crafting yours to stand out to Ideal Clients.
LinkedIn Summary (and adding media files).
LinkedIn Tips to Stand Out: How to put a coloured circle around your headshot (using Canva).
Your Contact Info & Recommendations.
Plus all the tips for your Headshot, Background image and Privacy settings.
Before and after examples.
Workbook, templates and processes!
Module #2: Build your Network – Identify & Find Ideal Buyers with LinkedIn Advanced Search (worth $397)
TUTORIAL & LESSONS:
LinkedIn “Invitation requests”.
Utilising LinkedIn’s “People you may know”.
Advanced Search: identify the ideal clients in your 1st, 2nd and 3rd degree network.
Research your Prospects like a pro — before you reach out.
Export your contacts to a CSV file.
[Pro Tip] “WHY” I connect with email subscribers on LinkedIn.
[Pro Tip] “HOW” I connect with email subscribers on LinkedIn.
Workbook, scripts and processes!
Module #3: Your Nurturing System – 5 Steps to Convert Connections into Clients (worth $397)
TUTORIAL & LESSONS:
How to connect (or reconnect) with 1st, 2nd and 3rd degree contacts and know exactly what to say.
Learn the process and easy-to-follow scripts to connect with the right people on LinkedIn.
Ensure they get to know, like, trust you first (rather then repel them by accident!)
A fast-track conversation starter.
Have a simple and elegant system to transition contacts to clients.
Fill your pipeline with booked sales appointments.
A process for allowing clients to engage your services and buy from you.
Please hit me up if you have any questions and feel free to contact me on +61 424 329 132.
CEO – Bluewire Media
Author of Web Marketing That Works
PS. and many others achieved commercial outcomes following this material.
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