WMTW 101: Daniel Cadden, Co-Founder of Connect 5 Media [Podcast]

Posted by Toby Jenkins

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“Mobile is the fastest growing industry, combining internet and social media.” Dan Cadden (Tweet this)

In this episode I talk to Dan Cadden about his business journey from service provider, to product maker, to app incubator. We dive deep on how he has captivated an audience, his love for apps and what it takes to pinpoint your audience.

Show-notes:

Key points

• Dan is the co-founder of Connect 5 Media, an app development company in the UK.
• Their apps help entrepreneurs reach their customers and market to them directly.
• A few examples of the features their apps include are food ordering and direct booking to hotels.
• Dan believes that you need to take your business online if you want to offer something globally.
• The key to going global is to identify the problem and create an offer to solve it.
• An app can greatly help a business that is service oriented; it can serve as a two-way means of communication.
• Push notifications and geo location are very powerful tools for target marketing.

People mentioned

• Tim Ferris
• Malcolm Gladwell

Links mentioned

• Connect 5 Media
• Mashable
• The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich

Get in touch with Dan

• Visit their website Connect 5 Media
• Email Dan at dan[at]connect5media.com

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About Toby Jenkins

Toby Jenkins is co-author of Web Marketing That Works. He also released 33 free marketing templates, is CEO of Bluewire Media and co-hosts an iTunes podcast and has written for Fairfax Media, ProBlogger, Jeff Bullas and many other blogs. Toby is an Athens Olympian.

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