GVF Yourself – Good Vibrations viral facebook marketing
With the “IKEA Facebook showroom” campaign receiving some good viral exposure & deserved accolades, I wanted to draw attention to a local example of effective viral marketing using facebook & send to a friend.
Using a simple app on their website & harnessing free social website, facebook.com, Aussie music festival “Good Vibrations” has launched a brilliant marketing campaign to promote its 2010 festivals.
The strategy is simple: GVF Yourself & win.
1. Create your own personalised Good Vibrations festival poster.
2. Save this image and upload it as your profile pic on facebook
3. Share pic with your friends
4. Post on the wall of the Good Vibrations Festival facebook page
Not sure I'd be the best poster boy but I gave it a go!
Not only is this fun as you get to be the star of your own Good Vibes poster, but it’s easy to share with your friends so you can show off your new found ‘stardom’!
It’s like we can each get our moment of glory, albeit along with thousands of other music festival ‘stars.’
Facebook marketing Brisbane: to explore how facebook can work for you, call Bluewire Media on 1300 258 394.
