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Bluewire Media Web Strategy Blog

Why your LinkedIn Profile Headshot is so important [#107]

Posted by Adam Franklin

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[Green Wallet HQ, Surry Hills, NSW, Australia]

Here’s an interesting story about being called out for my LinkedIn profile headshot being out of date.

VIDEO – Why your LinkedIn Profile Headshot is so important

TRANSCRIPT:

Today I wanted to talk to you about the importance of your LinkedIn profile headshot.

The mistake I was (rightly!) called out for…

Now, it turns out, last week I broke one of my own rules of LinkedIn, and that is not having an up-to-date headshot. Turns out, somebody at a business function was looking out for me but didn’t recognise me based on my headshot on LinkedIn. Now, it was only about a year or 18 months out-of-date.

Here’s Elle Lavron calling me out on LinkedIn (and I thank her for it!)

I thought it looked okay, but turns out, she didn’t recognise me, which is entirely my fault. So what I did is I got a photo just this week and updated it.

The importance of this is significant.

I know a lot of people only see us through our social media profiles, but of course, at the pointy end of, I guess, business, when you’re actually meeting with people, talking about commercial transactions, you are going to meet face-to-face and it’s really important that they recognise you.

Anyway, I learned my lesson, updated the head shot, and there’s actually a couple of tools that I want to share with you today to make the headshot stand out a little bit on your LinkedIn or whichever social media platforms you choose, to use it as your profile pic.

Tools to Create the perfect LinkedIn Profile Headshot

#1. Remove.bg

The first thing that makes it stand out is to actually crop around your head so there’s a white background or the option to do any sort of clear coloured background. There’s a really neat, free tool for that called remove.bg.

Or for a high-res option, use Experte’s Background Remover.

#2. Canva

Secondly, it can also help with your visibility or to be able to stand out on the page if you put a circle, a coloured circle around your headshot, or even just have a solid colour as a backdrop. So look, I do have a LinkedIn Profile Headshot Guide, which, if you leave a comment down below, I’ll be sure to send off to you, no opt-in required or anything else.

That’s it from me. My name is Adam Franklin. See you next time.

SIDE NOTE:

Tom Ferrier (in the background) and his team at Green Wallet were named #1 CleanTech startup app at the Australian Climate KIC pitch contest…!

MY MARKETING METHODOLOGY

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Posted on Nov 13, 2019

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