WMTW 148: Matthew Kimberley from Professional Persuasion [Podcast]

Posted by Adam Franklin

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“The prospect is lucky to have found you.” Matthew Kimberley (Tweet this)

In this episode I talk with Matthew Kimberley about sales, persuasion, speaking, and a whole lot more.

Show-notes:

Key points

• Matthew Kimberley is the author of the book “How to Get a Grip”
• You need to warm up the audience first before marketing
• Utilize the data at hand
• Confidence is important in persuasion
• Authority is critical, take control of your prospects
• Bonuses do work
• Advice on speaking:
  • Rehearse
  • Know your material inside and out
  • Learn from feedback
• Every performance is a rehearsal

People mentioned

• Taki Moore
• Nicholas Kusmich

Links mentioned

• How to Get a Grip

Get in touch with Matthew

Go to MatthewKimberley.com, download the PDF, and reply to the welcome email saying “Adam sent me”

• Follow him on Twitter @mjkimberley

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