Purple Cow in Cairns
Seth Godin’s notion of a purple cow is “something that catches your attention & is so good you remark about it to friends.” By definition, this means it is ‘remarkable’.
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Just like seeing a purple cow on the side of a highway.
On my trip up to Cairns last week to give a social media workshop for the Australian Marketing Institute, I noticed my first ‘purple cow’!
How is this for remarkable?
The Hotel Cairns has smart cars that are free for guests! Plus if you spend $100 in their Plantation Restaurant you stay the night for free!
Free smart cars for guests
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