Bluewire News – 5th Sep 2019

Hi [[ contact.first_name ]],

QUESTION: “Should I only connect with prospective clients…?”

What do you think?

Watch my 1:36 min video on “Do I only connect with potential clients?”

Personally I think NO.

I cultivate a wider network because I see greater value for all parties with this approach. For example, I’ll connect with people who read my articles or watch my videos and people I know socially. And wider network means I can facilitate more useful introductions.

People also change roles and start new businesses all the time, plus a broader network = more referrals + word of mouth.

However my approach goes against what some LinkedIn consultants suggest… Some say only connect with potential clients…. because they will be the ones who buy from you. That’s fair, but I’d also suggest it could be a bit short sighted.

I’d love your thoughts.

LinkedIn Accelerator events will run in October 2019!

I’ll confirm dates with you on the next Bluewire News.

To my Indian readers…

I’m coming to Bangalore on November 14-15 to give a keynote at the , alongside Neil Patel. If you’ll be in the area, it would be great to meet you while I’m there.

Talk soon.

Cheers,
Adam

Adam Franklin
CEO – Bluewire Media
Author of Web Marketing That Works

PS. When you’re ready, here are 5 ways I can help you grow:

1. Download the Web Strategy Planning Template (PDF). Our flagship 1-page tool we co-created with David Meerman Scott. It’s been downloaded over 1 million times and featured on Forbes.

2. Read a free chapter from our book: Web Marketing That Works — an Amazon #1 best seller.

3. Join my private invitation-only group on Facebook. It’s a great place to get to know us better and hang out with peers.

4. Watch my pitch-free ‘LinkedIn Masterclass’ on improving your profile, building your network and growing your pipeline on LinkedIn.

5. Work directly with me. Book a LinkedIn Growth Session and we can explore how you can use LinkedIn to grow a pipeline of high-value B2B clients.