Digital Marketing Doing Workshop 2018

Thanks for attending the 1 Day Doing Workshop. Here is the invite-only Facebook group for students.

Here are the resources we’ll be working from:

Web Strategy Planning Template 2018 (PDF)
Content Marketing Sales Funnel 2018 (PDF)

These are the files you can use as a template and then you can make them you’re own in Google Docs by going “File > Make a Copy > Rename”.

Buyer Persona Template – editable (Google Slide)
12 Lead Magnet Ideas (PDF)
Templates for Landing Pages and “Opt-in Boxes” (Google Doc)
Templates for “First Emails” – Beginner (Google Doc)
Templates for “Email Marketing Funnels” – Advanced (Google Doc)

Qld Small Business Digital Grant – more information on the $10,000 grant. CURRENTLY CLOSED.
Application guidelines

Here’s the link to download the 33 free marketing templates (10.5 MB – zip file) no opt-in required from my book Web Marketing That Works.

You’re also invited to join me over in my private Web Marketing That Works Facebook group.

You can also order my book from my website for $25 USD (plus get some bonuses).

Trello Board Template (for taking your To-Dos to DONE)

Doing workshop slides

Bluewire Digital Marketing Doing Workshop 2018 from Bluewire Media

Getting techie help

Mastered Marketing – Mitch Hills can help implement the technical stuff.
Automation Agency – you can outsource the technical tasks to Automation Agency.

Resources

Talkwalker Alerts – Monitor what people say about you on the web (free)
Mention – track social media mentions (free)

Listbuilder by SumoMe – free, exit popup (free)

HeatMaps – see where people are clicking on your website (free)

Welcome Mat – Overlay an opt-in form to attract email subscribers (free)

Leadpages – Landing page builder from $67 per month

Speechpad — Transcription from $1 per minute
Rev – Transcription from $1 per minute
Moz Open SIte Explorer – see your Domain Authority

WPCurve – Unlimited WordPress updates from $69 per month

WPEngine – WordPress hosting (that will increase your site speed)

CoSchedule – Scheduling social media posts for your blog article from within WordPress ($10 per month)

Buffer – Schedule social media updates

Canva – create your own images

Trello – free tool for keeping track of your content ideas

Back up Buddy or VaultPress – WordPress plugins for website backup

Meet Edgar – Scheduling all your evergreen content on social media platforms.

Buffer App – schedule social media updates

Feedly – follow all your favourite bloggers and share the posts on social media

Domai.nr – custom short URLs

Five by Five – get a WordPress website built by Jon Hollenberg’s team

Business2Community.com – syndicate your blog content

Survey Monkey – survey tool (or use Google Forms)
Eventbrite – event management tool

Bit.ly – URL shortener
Click to Tweet – make ‘tweet this’ links
Feedly – blog reader
Infusionsoft – CRM
Schedule Once – share your calendar so people can book meetings
MotionMail – countdown timers
Cam Card – business card scanner

Campaign Monitor – email marketing

Survey Monkey – survey tool
Eventbrite – event management tool

Domai.nr – custom short URLs
Click to Tweet – make ‘tweet this’ links

Schedule Once – share your calendar so people can book meetings
BuzzSumo – see what articles in your niche are the most popular
Headline Generator – use this tool to write epic headlines every time.
Search.CreativeCommons.org – lets you search through a variety of image collections all filtered by those with creative commons sharing licence only.

Videos

Social Media Revolution 2014

Social Media revolution - thanks to @equalman.

Sneezing Panda

Look at this Instagram

Will it Blend? - iPhone

Blendtec founder Tom Dickson runs a weekly YouTube video where he blends something obscure. It's been viewed 178 million times. Sales have shot up 700% and he can charge 3 times more than his competitors.

Old Spice - The man your man could smell like

This video was retweeted and forwarded so many times the video's been seen 36 million times - imagine what that would cost on TV?

Re: @TheEllenShow - Old Spice

Old Spice man did personal videos replies to 168 people in 48 hours.

Speakers

Adam Franklin is the co-author of Amazon #1 best seller Web Marketing That Works.

He hosts a top rating iTunes podcast plus he’s an international social media speaker and marketing manager of Bluewire Media – the web marketing firm he co-founded in 2005.

The Bluewire Media blog was the Australia’s #1 Business Blog in 2015. He has written for The Australian, Smart Company and the Sydney Morning Herald, and he has been a guest on radio show ABC, 4GB, 2UE, as well as many popular podcasts.

Adam co-created the free Web Strategy Planning Template which has been seen by hundreds of thousands of marketers worldwide, and his weekly ‘Bluewire News’ email goes out to over 27,000 readers.