WMTW 085: Steve Gordon author of Unstoppable Referrals [podcast]
Updated on June 19th, 2015
“Referrals are the lifeblood of any business.” Steve Gordon (Tweet this)
Adam Franklin chats to Steve Gordon about winning referrals by being helpful and reverse prospecting on LinkedIn
- Wrote the book “Unstoppable Referrals: 10x Referrals Half the Effort.”, is the publisher of the website Unstoppable CEO and also an editor of numerous newsletters.
- 65% of business revenue in the United States comes from referrals.
- Referrals often come from clients, so treat them well and inform them for better results.
- Get yourself a Referral kit that Steve mentioned in his book.
- A referral kit is a basically helpful information packaged into a format that is easily transferable.
- Contents of a referral kit
- Problem that your clients faces
- Glimpse of the solution
- Something to get them engaged and informed
Get in touch with Steve
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