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In this show Adam shares his bitter sweet blogging experience. We started out with barely any traction, even after 287 blog posts over 2 years. The mantra “create great content and they will come” is only half the story.
Your blog articles need eyeballs! And the best way to do this is via blog syndication and guest blogging.
Blog Post Planning Template
This is a guest blog post.
Brenda Panin is an Economics graduate, working as a business coach and business valuer (estimating the economic value of the business owner’s interest in a company!). Plus, Brenda blogs on a wide range of topics, including fitness, business tips and social media.
The explosion of digital and social media has opened up exciting new avenues for marketers and advertisers. Never before have there been so many ways a business can get their message out to their target market. Some are new tactics while others are new takes on older methods.…
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Valerie Khoo is the author of ‘Power Stories‘ and runs the Australian Writers’ Centre. Recently I got the chance to interview Valerie about why it is important to tells stories in the online world.
[youtube=http://www.youtube.com/watch?v=BqUBFaGYeDs&rel=0&w=560&h=315]
Adam Franklin: Hi there. It’s Adam, and I’m here with Valerie Khoo, the author of ‘Power Stories’. Thanks for joining us Valerie.
Valerie Khoo: Glad to be here.
Adam Franklin: Valerie’s taught us this morning about how to write business book. So thank you, it’s very valuable.…
Continue ReadingThis is a guest blog post.
The Internet has opened up multifarious opportunities to earn money. The website has become a formidable tool that can help you to attract customers from all over the world. However, even if you are not engaged in any e-business, still you can make money online by creating your own blog. However, you can only capitalize on this by making sure that your website/blog is optimized for search engines i.e. SEO, which would increase the chances of people visiting your website. Heavy traffic diverted to your website will definitely increase your prospects of earning money online.…
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(This is a guest blog post from Rachel Sanders from http://www.webdesignschoolsguide.com/)
Designing a blog isn’t as easy as it seems. Although there are thousands of blog templates out there, many of them aren’t all that aesthetically appealing. The best blogs on the web are ones that relay interesting information while remaining visually coherent, and it’s often difficult to balance these two important factors. While it is true that there is no one secret to creating an effective, interesting blog, it’s useful to know what you should definitely avoid in your designs.…
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I was lucky enough to jag the third last ticket for ProBlogger’s Training Day [they sold out months before the event]. Darren Rowse is ‘ProBlogger’ and he is arguably Australia’s most prolific and successful blogger, so it was an excellent opportunity to hear all the tips straight from the horse’s mouth.
Here are the best 9 things I took away from the Problogger event.
Darren Rowse says to commit 15 minutes a day to something you want to achieve because as Darren says, “from small things, big things come.” …
Continue ReadingAre you blogging regularly but are just not feeling the love? This could be why:
You’re invited to see 17 speakers discuss and debate the state of social media in Australian business.
The Maritime Museum in Sydney will play host to the Social Media Down Under Event- June 13th with a line up of 17 incredibly influential speakers on social media in business. One of these remarkable speakers, I am proud to announce is one of our own Adam Franklin.
Adam Franklin is a social media speaker and marketing manager of Bluewire Media – the web strategy consulting firm he co-founded in 2005 with school mate Toby Jenkins.…
Continue ReadingYou’ve heard David Meerman Scott say every company should get themselves a journo to write their copy.
He calls it “brand journalism” and describes it like this:
“Creating interesting information online that serves to educate and inform consumers. People in companies now realise web marketing success comes from creating content-rich websites, videos, podcasts, photos, charts, ebooks, white papers and other valuable content.”
As well as being able to create content quickly and efficiently, journalists also have the capacity to think up story ides that will be relevant to a specific audience.…
Continue ReadingBesides the fact that Steph Bowe is seventeen years old and her first book was published when she was sixteen (I think I was selling ice-cream) she has also appeared at prestigious writers’ festivals and contributed pieces to The Age (I got to wear a pink hat.)
And she is now guest blogging for Brisbane City Council.
A couple of questions:
A friend sent me a link to ibrary, Brisbane City Council’s new, dedicated website for high school students.…
Continue ReadingYou’ve got a small business perhaps. Or maybe it’s a big business. Maybe it’s somewhere in between. And you get that by blogging you’ll be updating your website with keyword-rich content and it’ll help your performance when it comes to search engine ranking. But ultimately, if you’re going to spend all this time tap-tapping, you want people to actually read it, and what’s more, you want them to link to it for extra Google points.
But how do you get people to care? How do you get them to know you and listen and come back for more?…
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