Updated on January 18th, 2020
Email Marketing Conversion Mistakes
‘Email marketing is dead’. Sound familiar? The demise of email marketing is rife in blogs and industry forums across the digital space. However is that really true? I propose it’s more a matter of making (easily-avoidable) email marketing conversion mistakes.
Figures for 2019 say otherwise. In fact, according to recent studies, 99% of consumers check their emails every day.
You might be thinking that these figures are skewed and only take into account the opening of an email account, not the opening of the email itself.…Continue Reading