expert interview Archives - Bluewire Media

Posted on Mar 19, 2013 by Adam Franklin

A handy daily ritual with Jim Parker

Jim Parker is the Communications Director at Dimensional, and I caught up with him to talk about his daily ritual to manage the vast amount of information we access everyday.

[youtube=http://www.youtube.com/watch?v=Xmw96Td3-84&rel=0&w=560&h=315]

Here is the transcript:

Adam Franklin: Hi there. So it’s Adam Franklin and I’m here with Jim Parker, the Communications Director at Dimensional. Thanks for joining us Jim.

Jim Parker: No problem.

Adam Franklin: Now there was some really interesting stuff you spoke about this morning, and I’d really like you to talk a little bit more about that daily habit you go through with your RSS feeds.…

Posted on Oct 7, 2010 by Sarah McVeigh

Q&A with Kelly Olexa – social media, vlogging & the power of conversation

A few weeks back I was lucky enough to have the chance to meet and interview Kelly Olexa.

With more than 28,000 followers on Twitter, a successful YouTube channel that receives thousands of hits per entry, and a book on the way, it’s clear Kelly Olexa knows a thing or two about the power of social media when harnessed correctly.

Here she tells us how she fell into social media as a means of professional networking after losing her job. But the level of success that came out of “talking alot” as Kelly modestly puts it, could hardly have been anticipated.…

Posted on Nov 23, 2009 by Adam Franklin

Expert Interview: James Adonis shares Email Marketing Tips

James Adonis is an international expert on employee engagement. He’s written 3 books and writes one of the most commented on blogs in Australia (for Fairfax).

In this interview with Bluewire Media, he shares his secrets for writing one of the industry’s most popular email newsletters.

Watch the interview to find out:
– How James got started & how he became an employee engagement expert
– How he grew from 20 subscribers to over 5,500 subscribers.
– James’ tips for writing engaging content
– James’ Top Tip for someone starting email marketing
– How he plans to reach 100,000 subscribers in 5 years

My name is James Adonis and I’m an expert on Employee Engagement, which is basically just getting employees to love doing what they’re doing.…

Posted on Aug 20, 2009 by Adam Franklin

Website Usability – Expert Interview with Joel Flom

Joel Flom is a world reknowned expert in usability and user centred design, and we were fortunate enough to interview him to find out more. Joel partners with Bluewire Media through his Brisbane usability consultancy – Elavision.

In this interview Joel Flom shares:

what usability is & what’s involved
how customers benefit
how businesses benefit
his #1 usability secret
what you can do yourself to improve usability
case study of a large super company

Can you give us an overview of what usability is and what’s involved?

The best way to look at usability is to look at it from a customer’s perspective and even better, from your perspective.…

Posted on Jul 22, 2009 by Adam Franklin

SEO for Beginners (Search Engine Optimisation)

Read a 2016 version on how to do SEO for your website here.

SEO expert Llew Jury of Reload Media shares some SEO tips in this interview with Bluewire Media.

What is SEO?

SEO is a method of changing your website to make it appear higher up on the rankings on search engines.

What are the benefits of SEO?

More exposure, greater exposure to leads you may have never seen before and potentially more sales for your business.

How does Google determine your website’s ranking?

Google has an algorithm that factors in what you’ve done to your website.…

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