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Posts Tagged: Facebook

Home / Facebook



Posted on Apr 20, 2014 by Adam Franklin

WMTW 003: How a Facebook comment led to a night in jail [podcast]

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Web Marketing That Works
http://www.podtrac.com/pts/redirect.mp3/traffic.libsyn.com/webmarketingthatworks/Ep_Facebook_page_led_to_Jail_final.mp3

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Updated on June 20th, 2014

In Episode 3 of the Web Marketing That Works podcast we look at social media risk management and how a Facebook comment landed a guy in jail for a night!

[soundcloud url=”https://api.soundcloud.com/tracks/155162044″ params=”color=0066cc&auto_play=false&hide_related=false&show_artwork=true&show_comments=true&show_user=true&show_reposts=false” width=”100%” height=”166″ iframe=”true” /]

Episode 3 highlights

When social media posts go wrong, and more importantly what plan you need in place for when it happens.

How a Facebook comment landed someone a night in jail and the smooth process that handled the situation effortlessly.…

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podcast
social media, Facebook, web marketing


Posted on Jun 20, 2013 by Lesley Hays

We lost 50% of our positive Facebook comments by focussing on negative conversations

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Thumbs up, thumbs down

Updated on July 8th, 2013

From the weekly Success Insights series: Lessons from our Client Success Programs

This week, we have an important lesson on the value of positive community engagement! 

We heavily monitor a retail sector client’s Facebook page, but recently our two social media guides needed a holiday*.  So while our guides were away, we had to minimise the responsive work we could do in order to handle the out of hours monitoring. This meant we significantly reduced our engagement with the community and focussed on “fighting fires” rather than taking the time to encourage and get involved in positive conversations.…

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Facebook, Intermediate, Social Media Strategy
social media, Facebook, client success program, success insights, community engagement, sentiment, social media analytics


Posted on Sep 28, 2012 by Sam Sargent

Using Facebook’s hidden, counter-intuitive feature to improve engagement on your page

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Updated on February 7th, 2013

I’m all about learning and sharing this week so here is another short one on how to improve your business’ “other” Social Media page, Facebook.

This isn’t news to our Social Media team but, for a simple developer who doesn’t spend much (read any) time on Facebook, I was a little surprised with how hidden and counter-intuitive the Recent Posts by Others section of a Businesses  Facebook Timeline is.

Sometimes (ideally quite often), people post nice things on a company’s Facebook Timeline and when it happens, you want this to be visible to all your fans and prospective followers.…

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Facebook, Social Media
Facebook, comments, Facebook Timeline, instructions


Posted on Sep 7, 2012 by Christopher Wallace

Facebook Falling? Preparing Your Business for the New Social Media Frontier

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Updated on July 8th, 2013

Facebook Falling? Preparing Your Business for the New Social Media Frontier 

People love to root for the underdog. Remember when MySpace still ruled the land, and Facebook was the small competitor gaining ground with college kids? You couldn’t get a Facebook account without a university or school email address, so people went out of their way to obtain these and keep them after graduation.

Limiting a good product’s availability is a classic method of creating hype. By the time you launch to the general public, the idea is to have generated buzz that will propel your business to mass public acceptance.…

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Facebook, Guest Post, Beginner, Social Media Strategy
social media, Facebook, google, web strategy, web marketing, pinterest, Marc Zuckerberg


Posted on Jul 29, 2012 by Nick Holt

Facebook: The need to feel important

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Updated on October 8th, 2013


This is a guest blog post.

Nicholas Holt is a freelance writer from Queensland who has written for a number of publications around the country. Nicholas has also worked in the music industry in Australia and America as an artist manger, writer and critic.

Welcome Nick…

Every few months I deactivate my Facebook page.

The synthetic communication slowly pushes me towards insanity and I start to feel like a vagrant sitting on a digital park bench, nonplussed by the ones and zeros around him.

When many of us first joined Facebook, we received a horde of friend requests from people we knew, yet had very little, if not nothing to do with in real life; loose associations.…

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Guest Post
Facebook, Nick Holt


Posted on May 19, 2012 by Kyle Zenchyson

Mobile apps become Facebook’s protein-shake for bulking up

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As a heavy Internet user, it gave me a fright when I saw an infographic showing how the Internet is ruining our brain.

Despite the unflattering comments criticising the infographic’s colour scheme, it was interesting reading about the average Internet user’s habits. Apparently we now consume triple the amount of information per day than we did in the 1960’s – whether we’re shopping, reading the news or knowing what’s happening with our friends.

How do we cope? We multitask to manage our busy lifestyle and switch windows or programs online every two minutes.…

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1 Comment
Social Media
social media, Facebook, mobile, Instagram


Posted on Dec 5, 2011 by Angela Logovik

I’m married…how do I change my name on Facebook and LinkedIn?

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Angela's Wedding

Updated on July 8th, 2013

Has your name changed? Mine has.

After walking down the aisle in September, I’ve just started the massive task of changing my name everywhere. I’m sure most women (like me) don’t realise how big this task will be until they actually start the process. Bank accounts, phone, electricity, drivers licence….the list goes on.

But, these days we also have social media to deal with. How on earth do you change your name on Facebook and LinkedIn? I’ve just figured a couple of these things out and have some basic steps below.…

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4 Comments
Facebook, Social Media, How to, LinkedIn, Beginner, Step by Step
social media, Facebook, Usability, user experience, change name, LinkedIn, married, wedding


Posted on Aug 3, 2011 by Sharon Barbour

Social media naysayers

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There is a growing segment of society taking a moral stand against the new world of social media. They choose to boycott all forms of social networking and make life difficult by not having a facebook page or twitter identity. They expect to be actual friends and swap email addresses or, god forbid, phone numbers, in order to stay in touch. If you’re ever face to face with one such renegade they will have you feeling silly reasonably quickly. They’ll say, “when did we all turn into idiots desperate to share every boring detail of our predictable thoughts and lives?”  …

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1 Comment
Social Media
Twitter, Facebook, branding


Posted on Jul 27, 2011 by Sam Sargent

Facebook launches ‘Facebook for Business’ – An ‘education centre’ for businesses using Facebook

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We’ve blogged before on How to create a Business Page on Facebook but now you can hear it straight from the horses mouth.

Facebook has recently launched the “Facebook for Business” website which is aimed at providing a step-by-step guide to help small businesses use and make the most of the social networking site. If you’re struggling with the basics or even just after some new ideas to improve how your using it at the moment, I suggest you check it out.

Facebook joins Twitter who has had a “Twitter for Business” resource for a little while now.…

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4 Comments
Facebook, Social Media, Twitter
Facebook, resources, tiwtter


Posted on Jun 29, 2011 by Bluewire Media

How to reach a targeted audience through leveraging popular #hashtags

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Updated on July 8th, 2013

Case study

It’s a bit of a Monday night ritual for me – a glass of wine, Twitter and the ABC show Q&A hosted by Tony Jones.

The show is “live and interactive” and that means Twitter is alive with comments and questions, with viewers using the hashtag #qanda while the show is on.

The Queensland Premier’s marketing team has recognised that those monitoring and contributing to the #qanda hashtag are generally likely to be interested in politics and have given them a chance to ask Anna Bligh a question.…

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Facebook, Twitter, Marketing, Intermediate, Social Media Strategy
social media, Twitter, Facebook, Marketing, video, Anna Bligh, Premier, Q and A, Tony Jones, web marking


Posted on Jun 7, 2011 by Laura Elvery

Take me to your Twitter

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A newbie to the nest

I know it’s important not to measure one’s worth in followers. But after a fortnight of being on Twitter, I’ve amassed (yes) nine followers. One-third of these are related to me. As you can see from Angus Russell’s post about Twitter last week, he is beating me by 220 followers. Not that it’s a competition. It’s just that my mum doesn’t use social media.

For such a long time, my friends have raved about how good Twitter is. These Twitter pushers hang out on every corner, opening their trench coats to flash you something to weaken your resolve: Chat with Dr Karl!…

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3 Comments
Social Media, Twitter
Twitter, Social Networking, Facebook
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