Updated on October 20th, 2015
Jon Wuebben author of Content is Currency was a speaker at Social Media Marketing World in San Diego and I got the chance to ask him about the value of online content.
Why content is currency?
Content has value, first and foremost. And it can become more valuable with more shares and likes, and if the quality is high it can take on a life of its own. It really becomes a piece of currency.