I’ve just finished reading SEO Secrets by Glenn Murray. As a copywriter, Glenn manages to make even the clunkiest aspects of SEO accessible to the layperson.
What was most striking in reading the book was that much of optimising your blog or website is naturally intuitive. Most SEO is more related to time and effort than mathematical trickery.
With that in mind, I’d like to share a particularly helpful (& simple) technique that I learnt from Glenn’s book – link baiting.
So, imagine we are going fishing. We need bait.…Continue Reading